Know Your Onions: Corporate Identity

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Sprache: Englisch

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Beschreibung

Not all of us get to work on multimillion corporate identity projects for airlines and huge conglomerates. If you are new to the sector or honing their skills, this book if for people who have tackled identity projects in the real world, then this is for you. This is a broad introduction on identity design – not branding – don't worry, you'll learn the difference.

If you want a book that tells you how to do it, this is for you – if you want a book about how other people have done it – then this isn't the book for you.

This book is for graphic designers and people who commission corporate identity projects who want to understand the process and how to deliver one, be it new to the sector or honing their skills.

Über den Autor

Drew de Soto is the founder (2000) and Creative of Navig8 and has gone on to work with some of the most influential UK organizations, these include the British Council, the UK Government, international charities and brands.

Details

Erscheinungsjahr:	2020
Fachbereich:	Werbung & Marketing
Genre:	Importe , Wirtschaft
Rubrik:	Recht & Wirtschaft
Medium:	Taschenbuch
Inhalt:	200 S.
ISBN-13:	9789063695392
ISBN-10:	906369539X
Sprache:	Englisch
Einband:	Kartoniert / Broschiert
Autor:	De Soto, Drew
Hersteller:	Laurence King BIS Publishers
Verantwortliche Person für die EU:	BIS Publishers, Timorplein 46, ?-1094 CC Amsterdam, bis@bispublishers.com
Maße:	200 x 151 x 20 mm
Von/Mit:	Drew De Soto
Erscheinungsdatum:	03.03.2020
Gewicht:	0,412 kg