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Beschreibung
This work deals with the way market-leading firms succeed. It shows how to manage a market-focused business strategy and how, as markets change, the very skills that have led to one success can be the ones which become liabilities later.
This work deals with the way market-leading firms succeed. It shows how to manage a market-focused business strategy and how, as markets change, the very skills that have led to one success can be the ones which become liabilities later.
Über den Autor
Geoffrey A. Moore is chairman and founder of the Chasm Group, where he still actively consults. He serves as a venture partner at Mohr Davidow Ventures and is the author of several bestselling books on high-tech markets: Crossing the Chasm, Inside the Tornado and The Gorilla Game. Moore was recently named by Upside magazine as one of the Elite 100 leading the digital revolution.
Inhaltsverzeichnis
Part 1 The Development of Hypergrowth Markets
Chapter 1 The Land of Oz Chapter 2 Crossing the Chasm-and Beyond Chapter 3 In the Bowling Alley Chapter 4 Inside the Tornado Chapter 5 On Main Street Chapter 6 Finding Your Place Part 2 Implications for Strategy
Chapter 7 Strategic Partnerships Chapter 8 Competitive Advantage Chapter 9 Positioning Chapter 10 Organizational Leadership Index
Chapter 1 The Land of Oz Chapter 2 Crossing the Chasm-and Beyond Chapter 3 In the Bowling Alley Chapter 4 Inside the Tornado Chapter 5 On Main Street Chapter 6 Finding Your Place Part 2 Implications for Strategy
Chapter 7 Strategic Partnerships Chapter 8 Competitive Advantage Chapter 9 Positioning Chapter 10 Organizational Leadership Index
Details
Erscheinungsjahr: | 1998 |
---|---|
Fachbereich: | Management |
Genre: | Importe, Wirtschaft |
Rubrik: | Recht & Wirtschaft |
Medium: | Taschenbuch |
ISBN-13: | 9781900961585 |
ISBN-10: | 190096158X |
Sprache: | Englisch |
Einband: | Kartoniert / Broschiert |
Autor: | Moore, Geoffrey A. |
Auflage: | Revised |
Hersteller: | Wiley |
Verantwortliche Person für die EU: | Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de |
Maße: | 231 x 154 x 22 mm |
Von/Mit: | Geoffrey A. Moore |
Erscheinungsdatum: | 01.1998 |
Gewicht: | 0,45 kg |
Über den Autor
Geoffrey A. Moore is chairman and founder of the Chasm Group, where he still actively consults. He serves as a venture partner at Mohr Davidow Ventures and is the author of several bestselling books on high-tech markets: Crossing the Chasm, Inside the Tornado and The Gorilla Game. Moore was recently named by Upside magazine as one of the Elite 100 leading the digital revolution.
Inhaltsverzeichnis
Part 1 The Development of Hypergrowth Markets
Chapter 1 The Land of Oz Chapter 2 Crossing the Chasm-and Beyond Chapter 3 In the Bowling Alley Chapter 4 Inside the Tornado Chapter 5 On Main Street Chapter 6 Finding Your Place Part 2 Implications for Strategy
Chapter 7 Strategic Partnerships Chapter 8 Competitive Advantage Chapter 9 Positioning Chapter 10 Organizational Leadership Index
Chapter 1 The Land of Oz Chapter 2 Crossing the Chasm-and Beyond Chapter 3 In the Bowling Alley Chapter 4 Inside the Tornado Chapter 5 On Main Street Chapter 6 Finding Your Place Part 2 Implications for Strategy
Chapter 7 Strategic Partnerships Chapter 8 Competitive Advantage Chapter 9 Positioning Chapter 10 Organizational Leadership Index
Details
Erscheinungsjahr: | 1998 |
---|---|
Fachbereich: | Management |
Genre: | Importe, Wirtschaft |
Rubrik: | Recht & Wirtschaft |
Medium: | Taschenbuch |
ISBN-13: | 9781900961585 |
ISBN-10: | 190096158X |
Sprache: | Englisch |
Einband: | Kartoniert / Broschiert |
Autor: | Moore, Geoffrey A. |
Auflage: | Revised |
Hersteller: | Wiley |
Verantwortliche Person für die EU: | Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de |
Maße: | 231 x 154 x 22 mm |
Von/Mit: | Geoffrey A. Moore |
Erscheinungsdatum: | 01.1998 |
Gewicht: | 0,45 kg |
Sicherheitshinweis