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The MGM Effect
How a Hollywood Studio Changed the World
Buch von Steven Bingen
Sprache: Englisch

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Beschreibung

Metro-Goldwyn-Mayer's emblem, which has opened thousands of movies since 1924, is the most recognized corporate symbol in the world. Not just in the entertainment industry, it should be noted, but of any industry, anywhere, in the history of human civilization. But MGM has been a competitively insignificant force in the motion picture industry for nearly as long as it once, decades ago, dominated that industry. In fact, the MGM lion now presides not over movies alone, but over thirty world-class resorts, and is, or has been, also a recognized leader in the fields of real estate, theme parks, casinos, golf courses, consumer products, and even airlines, all around the world. But the MGM mystique remains. This book is a look at what made MGM the Mount Rushmore of studios, how it presented itself to the world, and how it influenced everything from set design to merchandising to music and dance, and continues to do so today.

Metro-Goldwyn-Mayer's emblem, which has opened thousands of movies since 1924, is the most recognized corporate symbol in the world. Not just in the entertainment industry, it should be noted, but of any industry, anywhere, in the history of human civilization. But MGM has been a competitively insignificant force in the motion picture industry for nearly as long as it once, decades ago, dominated that industry. In fact, the MGM lion now presides not over movies alone, but over thirty world-class resorts, and is, or has been, also a recognized leader in the fields of real estate, theme parks, casinos, golf courses, consumer products, and even airlines, all around the world. But the MGM mystique remains. This book is a look at what made MGM the Mount Rushmore of studios, how it presented itself to the world, and how it influenced everything from set design to merchandising to music and dance, and continues to do so today.

Über den Autor

Steven Bingen is an author, archivist, lecturer and Hollywood insider who has written or contributed to dozens of books, articles, and documentaries regarding popular culture, film history, and in particular, Hollywood's physical past, including MGM: Hollywood's Greatest Backlot, Warner Bros.: Hollywood's Ultimate Backlot, Paramount: City of Dreams, and recently, Hollywood's Lost Backlot: 40 Acres of Glamor and Mystery. He lives in Los Angeles

Details
Erscheinungsjahr: 2022
Genre: Kunst
Rubrik: Kunst & Musik
Thema: Theater & Film
Medium: Buch
Inhalt: Gebunden
ISBN-13: 9781493060542
ISBN-10: 1493060546
Sprache: Englisch
Einband: Gebunden
Autor: Bingen, Steven
Hersteller: Rowman & Littlefield
Maße: 259 x 197 x 27 mm
Von/Mit: Steven Bingen
Erscheinungsdatum: 15.08.2022
Gewicht: 1,392 kg
Artikel-ID: 120337417
Über den Autor

Steven Bingen is an author, archivist, lecturer and Hollywood insider who has written or contributed to dozens of books, articles, and documentaries regarding popular culture, film history, and in particular, Hollywood's physical past, including MGM: Hollywood's Greatest Backlot, Warner Bros.: Hollywood's Ultimate Backlot, Paramount: City of Dreams, and recently, Hollywood's Lost Backlot: 40 Acres of Glamor and Mystery. He lives in Los Angeles

Details
Erscheinungsjahr: 2022
Genre: Kunst
Rubrik: Kunst & Musik
Thema: Theater & Film
Medium: Buch
Inhalt: Gebunden
ISBN-13: 9781493060542
ISBN-10: 1493060546
Sprache: Englisch
Einband: Gebunden
Autor: Bingen, Steven
Hersteller: Rowman & Littlefield
Maße: 259 x 197 x 27 mm
Von/Mit: Steven Bingen
Erscheinungsdatum: 15.08.2022
Gewicht: 1,392 kg
Artikel-ID: 120337417
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