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Cover: 9781630471569 | Guerrilla Marketing and Joint Ventures | Jay Conrad Levinson (u. a.)
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Guerrilla Marketing and Joint Ventures
Million Dollar Partnering Strategies for Growing ANY Business in ANY Economy
Taschenbuch von Jay Conrad Levinson (u. a.)
Sprache: Englisch

20,10 €*

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Lieferzeit 4-7 Werktage

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Beschreibung
Are you ready to become a master of guerrilla marketing and joint ventures, the combined type of smarter marketing necessary for true entrepreneurial success worldwide in any economy and any marketplace. "Guerrilla Marketing and Joint Ventures" explains step-by-step how entrepreneurs can use smarter marketing and joint ventures to generate maximum profits from minimum investments.
Put another way, applying what you are about to learn can help make your business grow very quickly for low or even zero-cost and real-life case studies (including the author's own experience of going from zero to 4 million customers in 30 days) will also show you how joint ventures can help an individual entrepreneur make millions in a very short space of time.
Are you ready to become a master of guerrilla marketing and joint ventures, the combined type of smarter marketing necessary for true entrepreneurial success worldwide in any economy and any marketplace. "Guerrilla Marketing and Joint Ventures" explains step-by-step how entrepreneurs can use smarter marketing and joint ventures to generate maximum profits from minimum investments.
Put another way, applying what you are about to learn can help make your business grow very quickly for low or even zero-cost and real-life case studies (including the author's own experience of going from zero to 4 million customers in 30 days) will also show you how joint ventures can help an individual entrepreneur make millions in a very short space of time.
Über den Autor
Jay Conrad Levinson is the author of the best-selling marketing series in history, ¿Guerrilla Marketing¿, plus 57 other business books. His books have sold 20 million copies worldwide. And his guerrilla concepts have influenced marketing so much that his books appear in 60 languages and are required reading in MBA programs worldwide. Jay taught guerrilla marketing for 10 years at the extension division of the University of California in Berkeley. He was a practitioner of it in the United States---as Senior VP at J.Walter Thompson, and in Europe, as Creative Director of Leo Burnett Advertising. He has been part of the creative teams that made household names of many of the most famous brands in history including: The Marlboro Man and The Pilsbury Doughboy. Jay sadly passed away on October 10th 2013 (a few weeks after this book was completed) and was the Chairman of Guerrilla Marketing International and the Guerrilla Marketing Association. He transformed so many lives and businesses as the Father of Guerrilla Marketing.
Inhaltsverzeichnis
PART ONE GUERRILLA MARKETING
CHAPTER 1 Guerrilla Marketing Principles
CHAPTER 2 Low Cost, High Impact Guerrilla Marketing
CHAPTER 3 Guerrilla Marketing Weapons
PART TWO MY GUERRILLA STORY
CHAPTER 4 How It All Started
CHAPTER 5 Zero To 4 Million Customers
CHAPTER 6 Joint Venture Brokering and Deal Making
CHAPTER 7 How To Network Like a Guerrilla
CHAPTER 8 How To Connect With Millionaires and Billionaires
PART THREE MILLION DOLLAR PARTNERING
CHAPTER 9 Million Dollar Partnering Using Joint Ventures
CHAPTER 10 How To Identify Potential Joint Venture Partners
CHAPTER 11 Finding Potential Joint Venture Partners
CHAPTER 12 Approaching and Contacting Potential Joint Venture Partners
CHAPTER 13 Questioning Potential Joint Venture Partners
CHAPTER 14 How To Avoid Bad Joint Venture Partners
CHAPTER 15 Writing a Million Dollar Joint Venture Proposal
CHAPTER 16 Closing The Joint Venture Deal
PART FOUR JOINT VENTURES AT WORK
CHAPTER 17 Types of Joint Ventures
CHAPTER 18 Offline Joint Ventures
CHAPTER 19 Online Joint Ventures
PART FIVE YOUR MILLION DOLLAR JOINT VENTURE PLAN
CHAPTER 20 39 Quick Start Joint Venture Ideas
CHAPTER 21 Your Joint Venture Checklist
CHAPTER 22 Your 7 Day Joint Venture Action Plan
CLAIM YOUR BONUS
Details
Erscheinungsjahr: 2014
Fachbereich: Werbung & Marketing
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Seiten: 200
ISBN-13: 9781630471569
ISBN-10: 1630471569
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Autor: Levinson, Jay Conrad
Khan, Sohail
Hersteller: Morgan James Publishing
Maße: 216 x 140 x 12 mm
Von/Mit: Jay Conrad Levinson (u. a.)
Erscheinungsdatum: 01.11.2014
Gewicht: 0,259 kg
preigu-id: 105403537
Über den Autor
Jay Conrad Levinson is the author of the best-selling marketing series in history, ¿Guerrilla Marketing¿, plus 57 other business books. His books have sold 20 million copies worldwide. And his guerrilla concepts have influenced marketing so much that his books appear in 60 languages and are required reading in MBA programs worldwide. Jay taught guerrilla marketing for 10 years at the extension division of the University of California in Berkeley. He was a practitioner of it in the United States---as Senior VP at J.Walter Thompson, and in Europe, as Creative Director of Leo Burnett Advertising. He has been part of the creative teams that made household names of many of the most famous brands in history including: The Marlboro Man and The Pilsbury Doughboy. Jay sadly passed away on October 10th 2013 (a few weeks after this book was completed) and was the Chairman of Guerrilla Marketing International and the Guerrilla Marketing Association. He transformed so many lives and businesses as the Father of Guerrilla Marketing.
Inhaltsverzeichnis
PART ONE GUERRILLA MARKETING
CHAPTER 1 Guerrilla Marketing Principles
CHAPTER 2 Low Cost, High Impact Guerrilla Marketing
CHAPTER 3 Guerrilla Marketing Weapons
PART TWO MY GUERRILLA STORY
CHAPTER 4 How It All Started
CHAPTER 5 Zero To 4 Million Customers
CHAPTER 6 Joint Venture Brokering and Deal Making
CHAPTER 7 How To Network Like a Guerrilla
CHAPTER 8 How To Connect With Millionaires and Billionaires
PART THREE MILLION DOLLAR PARTNERING
CHAPTER 9 Million Dollar Partnering Using Joint Ventures
CHAPTER 10 How To Identify Potential Joint Venture Partners
CHAPTER 11 Finding Potential Joint Venture Partners
CHAPTER 12 Approaching and Contacting Potential Joint Venture Partners
CHAPTER 13 Questioning Potential Joint Venture Partners
CHAPTER 14 How To Avoid Bad Joint Venture Partners
CHAPTER 15 Writing a Million Dollar Joint Venture Proposal
CHAPTER 16 Closing The Joint Venture Deal
PART FOUR JOINT VENTURES AT WORK
CHAPTER 17 Types of Joint Ventures
CHAPTER 18 Offline Joint Ventures
CHAPTER 19 Online Joint Ventures
PART FIVE YOUR MILLION DOLLAR JOINT VENTURE PLAN
CHAPTER 20 39 Quick Start Joint Venture Ideas
CHAPTER 21 Your Joint Venture Checklist
CHAPTER 22 Your 7 Day Joint Venture Action Plan
CLAIM YOUR BONUS
Details
Erscheinungsjahr: 2014
Fachbereich: Werbung & Marketing
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Seiten: 200
ISBN-13: 9781630471569
ISBN-10: 1630471569
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Autor: Levinson, Jay Conrad
Khan, Sohail
Hersteller: Morgan James Publishing
Maße: 216 x 140 x 12 mm
Von/Mit: Jay Conrad Levinson (u. a.)
Erscheinungsdatum: 01.11.2014
Gewicht: 0,259 kg
preigu-id: 105403537
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