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Global Strategic Management
Taschenbuch von Jedrzej George Frynas (u. a.)
Sprache: Englisch

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Beschreibung
Global Strategic Management reveals how business managers secure competitive advantage and make effective decisions on a global scale. Core theories are supported by diverse real-world examples from international organizations, including Ikea, Google, and Walmart.
Global Strategic Management reveals how business managers secure competitive advantage and make effective decisions on a global scale. Core theories are supported by diverse real-world examples from international organizations, including Ikea, Google, and Walmart.
Über den Autor
Jedrzej George Frynas is Professor of Corporate Social Responsibility and Strategic Management at Middlesex University Business School. Kamel Mellahi is Professor of Strategic Management at Warwick Business School, University of Warwick.
Inhaltsverzeichnis
  • PART I: INTRODUCTION

  • 1: Introduction to Global Strategic Management

  • PART II: GLOBAL STRATEGIC ANALYSIS

  • 2: Global Business Environment: The External Macro Environment

  • 3: Global Business Environment: The Industry Environment

  • 4: Global Business environment: analysis of the internal environment

  • PART III: GLOBAL STRATEGIC DEVELOPMENT

  • 5: Managing the Internationalization Process

  • 6: International Strategic Alliances: Partnership and Co-Operation

  • 7: The Subsidiary-Level Strategy

  • 8: Headquarters-Level Strategy

  • PART IV: GLOBAL STRATEGIC IMPLEMENTATION

  • 9: Global Structures and Designs

  • 10: Global Management of Change

  • PART V: GLOBAL STRATEGIC INNOVATION

  • 11: Global Management of Innovation and Knowledge

  • 12: Corporate Social Responsibility and Innovation

Details
Erscheinungsjahr: 2014
Fachbereich: Management
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Inhalt: Kartoniert / Broschiert
ISBN-13: 9780198706595
ISBN-10: 0198706596
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Frynas, Jedrzej George
Mellahi, Kamel
Hersteller: Oxford University Press
Maße: 244 x 189 x 30 mm
Von/Mit: Jedrzej George Frynas (u. a.)
Erscheinungsdatum: 04.12.2014
Gewicht: 0,861 kg
Artikel-ID: 104844149
Über den Autor
Jedrzej George Frynas is Professor of Corporate Social Responsibility and Strategic Management at Middlesex University Business School. Kamel Mellahi is Professor of Strategic Management at Warwick Business School, University of Warwick.
Inhaltsverzeichnis
  • PART I: INTRODUCTION

  • 1: Introduction to Global Strategic Management

  • PART II: GLOBAL STRATEGIC ANALYSIS

  • 2: Global Business Environment: The External Macro Environment

  • 3: Global Business Environment: The Industry Environment

  • 4: Global Business environment: analysis of the internal environment

  • PART III: GLOBAL STRATEGIC DEVELOPMENT

  • 5: Managing the Internationalization Process

  • 6: International Strategic Alliances: Partnership and Co-Operation

  • 7: The Subsidiary-Level Strategy

  • 8: Headquarters-Level Strategy

  • PART IV: GLOBAL STRATEGIC IMPLEMENTATION

  • 9: Global Structures and Designs

  • 10: Global Management of Change

  • PART V: GLOBAL STRATEGIC INNOVATION

  • 11: Global Management of Innovation and Knowledge

  • 12: Corporate Social Responsibility and Innovation

Details
Erscheinungsjahr: 2014
Fachbereich: Management
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Inhalt: Kartoniert / Broschiert
ISBN-13: 9780198706595
ISBN-10: 0198706596
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Frynas, Jedrzej George
Mellahi, Kamel
Hersteller: Oxford University Press
Maße: 244 x 189 x 30 mm
Von/Mit: Jedrzej George Frynas (u. a.)
Erscheinungsdatum: 04.12.2014
Gewicht: 0,861 kg
Artikel-ID: 104844149
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