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Beschreibung

Know your customer. Grow your revenue. How do some companies build enduring, mutually beneficial customer relationships while others get stuck fighting for every deal? Above all, it's a matter of mindset. Most sales organizations sell to their customers, but the best collaborate with customers and become their trusted advisors. In Not Just Another Vendor, leaders from world-class Sales organizations share candid stories of what good and bad look like in selling. You'll get insights into how to use Account Planning to increase your short and long-term pipeline, win new business, and grow and defend revenue in your existing accounts. By delivering real value, you'll realize bigger results for both your customers and your bottom line. #AccountPlanning #TrustedAdvisor #B2BSales #NotJustAnotherVendor #AccountBasedSales

Know your customer. Grow your revenue. How do some companies build enduring, mutually beneficial customer relationships while others get stuck fighting for every deal? Above all, it's a matter of mindset. Most sales organizations sell to their customers, but the best collaborate with customers and become their trusted advisors. In Not Just Another Vendor, leaders from world-class Sales organizations share candid stories of what good and bad look like in selling. You'll get insights into how to use Account Planning to increase your short and long-term pipeline, win new business, and grow and defend revenue in your existing accounts. By delivering real value, you'll realize bigger results for both your customers and your bottom line. #AccountPlanning #TrustedAdvisor #B2BSales #NotJustAnotherVendor #AccountBasedSales

Details
Erscheinungsjahr: 2023
Fachbereich: Management
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
ISBN-13: 9781781195574
ISBN-10: 1781195579
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Cullington, Nigel
Randolph, Zoe
Sellitti, Paulo
Hersteller: Oak Tree Press
Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße: 229 x 152 x 13 mm
Von/Mit: Nigel Cullington (u. a.)
Erscheinungsdatum: 03.05.2023
Gewicht: 0,438 kg
Artikel-ID: 127534463

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