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Beschreibung
The authors point out the entire business orientated automotive value chain. With regard to the finance perspective these elements of the value chain are scrutinized chapter by chapter. Current trends in new mobility concepts, cross-industry strategic alliances as well as requirements for product launch, especially in the BRIC countries, are highlighted. The book provides the link between science and business practice in the automotive industry.
The authors point out the entire business orientated automotive value chain. With regard to the finance perspective these elements of the value chain are scrutinized chapter by chapter. Current trends in new mobility concepts, cross-industry strategic alliances as well as requirements for product launch, especially in the BRIC countries, are highlighted. The book provides the link between science and business practice in the automotive industry.
Details
Erscheinungsjahr: 2016
Fachbereich: Einzelne Wirtschaftszweige
Genre: Recht, Sozialwissenschaften, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Inhalt: Einband - flex.(Paperback)
ISBN-13: 9783110489309
ISBN-10: 3110489309
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Häcker, Joachim
Diehlmann, Jens
Auflage: 2nd edition
Hersteller: De Gruyter Oldenbourg
Verantwortliche Person für die EU: De Gruyter [9], Genthiner Str. 13, D-10785 Berlin, orders@degruyter.com
Maße: 240 x 170 x 15 mm
Von/Mit: Joachim Häcker (u. a.)
Erscheinungsdatum: 19.08.2016
Gewicht: 0,461 kg
Artikel-ID: 103738610