Swish Goswami, 24, is the CEO of Trufan, a tech company building products that improve brand engagement while respecting a consumer's right to privacy and compensation. His company has made two acquisitions, raised over [...]M to date (from several NBA players and venture firms) and has clients like Sony Music, L'Oreal, Netflix, NBA, NFL, and a plethora of small to medium sized businesses.

Swish has given three TEDx talks and is an investor/advisor through his angel fund AGEX Capital (investments include Faze Clan, Wombo, Upstream, etc). Swish has a personal following of over 200,000 and enjoys speaking around the world under North America's prestigious bureau Speakers Spotlight. For his entrepreneurial and philanthropic achievements, Swish was inducted into Plan Canada's Top 20 under 20, recognized as LinkedIn's Top Voice and Startup Canada's Young Entrepreneur of the Year and awarded the United Nation's Outstanding Youth Leadership award.

• • Chapter - 00: Foreword;
• Section - ONE: Entrepreneur;
• • Chapter - 01: Introduction – What to expect;
  • Chapter - 02: The entrepreneur mindset;
• Section - TWO: Endeavour;
• • Chapter - 03: The lightbulb moment – How to come up with an idea;
  • Chapter - 04: Common mistakes;
  • Chapter - 05: Infrastructure;
  • Chapter - 06: MVP (Minimum Viable Product);
  • Chapter - 07: Development;
  • Chapter - 08: Launch;
  • Chapter - 09: Traction;
  • Chapter - 10: Fundraising;
  • Chapter - 11: Scale;
  • Chapter - 12: End goal;
  • Chapter - 13: Misconceptions of starting a business;
  • Chapter - 14: Ecosystem;
  • Chapter - 15: Opportunities