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Cover: 9781851245406 | Vintage Advertising: An A to Z | Julie Anne Lambert | Taschenbuch
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Vintage Advertising: An A to Z
Taschenbuch von Julie Anne Lambert
Sprache: Englisch

22,55 €*

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Beschreibung
Taking readers on a journey through the colorful history of advertising, this book showcases one of the most important and extensive collections of printed ephemera in the world to uncover rarely-seen examples of ads, posters, and handbills. How did the advertisers of the past sell electric corsets, carbolic smoke balls, or the first televisions? Which celebrities endorsed which products? How did innovations in printing techniques and design play a part in the evolution of advertising? What can these items tell us about class, transport, war, and even the royal family? Richly illustrated with over one hundred images from the Bodleian Library's John Johnson Collection, Vintage Advertising: An A to Z takes a fresh look at historical advertising through a series of thematic and chronological juxtapositions, with topics arranged alphabetically from Art to Zeitgeist to provide striking, often unexpected, insights into changing culture, politics, and technology. Topics include new fashion trends such as patterned hosiery and the advertisement of new medical treatments, tonics, and devices. These advertisements shed new light on social issues such as the changing roles of women and the rising middle class. Highlighting how nineteenth- and early twentieth-century advertisements often capture the spirit of their age, each page is a rich repository of information, a new piece of the jigsaw puzzle of the past.
Taking readers on a journey through the colorful history of advertising, this book showcases one of the most important and extensive collections of printed ephemera in the world to uncover rarely-seen examples of ads, posters, and handbills. How did the advertisers of the past sell electric corsets, carbolic smoke balls, or the first televisions? Which celebrities endorsed which products? How did innovations in printing techniques and design play a part in the evolution of advertising? What can these items tell us about class, transport, war, and even the royal family? Richly illustrated with over one hundred images from the Bodleian Library's John Johnson Collection, Vintage Advertising: An A to Z takes a fresh look at historical advertising through a series of thematic and chronological juxtapositions, with topics arranged alphabetically from Art to Zeitgeist to provide striking, often unexpected, insights into changing culture, politics, and technology. Topics include new fashion trends such as patterned hosiery and the advertisement of new medical treatments, tonics, and devices. These advertisements shed new light on social issues such as the changing roles of women and the rising middle class. Highlighting how nineteenth- and early twentieth-century advertisements often capture the spirit of their age, each page is a rich repository of information, a new piece of the jigsaw puzzle of the past.
Über den Autor
Julie Anne Lambert is Librarian of the John Johnson Collection of Printed Ephemera at the Bodleian Libraries.
Details
Erscheinungsjahr: 2020
Genre: Importe, Kunst
Rubrik: Kunst & Musik
Thema: Innenarchitektur & Design
Medium: Taschenbuch
ISBN-13: 9781851245406
ISBN-10: 1851245405
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Lambert, Julie Anne
Hersteller: Bodleian Library
Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße: 197 x 195 x 15 mm
Von/Mit: Julie Anne Lambert
Erscheinungsdatum: 03.07.2020
Gewicht: 0,487 kg
Artikel-ID: 132511243
Über den Autor
Julie Anne Lambert is Librarian of the John Johnson Collection of Printed Ephemera at the Bodleian Libraries.
Details
Erscheinungsjahr: 2020
Genre: Importe, Kunst
Rubrik: Kunst & Musik
Thema: Innenarchitektur & Design
Medium: Taschenbuch
ISBN-13: 9781851245406
ISBN-10: 1851245405
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Lambert, Julie Anne
Hersteller: Bodleian Library
Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße: 197 x 195 x 15 mm
Von/Mit: Julie Anne Lambert
Erscheinungsdatum: 03.07.2020
Gewicht: 0,487 kg
Artikel-ID: 132511243
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