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The One Page Business Strategy
Streamline Your Business Plan in Four Simple Steps
Taschenbuch von Marc van Eck (u. a.)
Sprache: Englisch

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Beschreibung

Imagine if you could fit your business strategy on a single sheet of paper?

Imagine having your plans, action points and progress report all in one place?

Imagine how easy it would be to share your plans with other people?

Now you can, with this innovative 4-step strategic planning tool, known as OGSM. It will help you streamline your thinking as well as your writing and develop a one-page plan that gets you results fast.

With an accompanying app!

"A must-read for anyone who wants to make a strategic plan that definitely delivers results."

Conny Braams, Senior VP Operations, Unilever Food Solutions

Imagine if you could fit your business strategy on a single sheet of paper?

Imagine having your plans, action points and progress report all in one place?

Imagine how easy it would be to share your plans with other people?

Now you can, with this innovative 4-step strategic planning tool, known as OGSM. It will help you streamline your thinking as well as your writing and develop a one-page plan that gets you results fast.

With an accompanying app!

"A must-read for anyone who wants to make a strategic plan that definitely delivers results."

Conny Braams, Senior VP Operations, Unilever Food Solutions

Über den Autor

Marc van Eck and Ellen Leenhouts are partners at Business Openers, a strategic marketing consultancy based in the Netherlands. Both have multiple years' experience of working for Procter & Gamble. Within P&G the OGSM method is widely used. As a consultant Marc has helped many organizations in The Netherlands and internationally using this simple and effective tool. Marc also writes about Brand Positioning and Internal Branding. All his books are bestsellers in the Netherlands.

Inhaltsverzeichnis
  • Part 1: Laying the Foundations
  • 1. What is OGSM?
  • 2. Where did it come from?
  • 3. What do you need to succeed?
  • 4. How do you prepare your plan?
  • 5. The DNA of strategic thinking: What-by-How
  • Part 2: Building Your One Page Business Plan
  • 6. 'O' for Objective
  • 7. 'G' for Goals
  • 8. 'S' for Strategies
  • 9. 'M' for Measures
  • Part 3: Sharing Success and Reviewing Progress
  • 10. Cascading the plan within your organisation
  • 11. Monitoring your plan
  • Conclusion
Details
Erscheinungsjahr: 2014
Fachbereich: Wirtschaftsratgeber
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Seiten: 168
Inhalt: Kartoniert / Broschiert
ISBN-13: 9781292009629
ISBN-10: 1292009624
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Eck, Marc van
Leenhouts, Ellen
Tielen, Judith
Hersteller: Financial Times Prent.
Abbildungen: illustrations
Maße: 122 x 168 x 12 mm
Von/Mit: Marc van Eck (u. a.)
Erscheinungsdatum: 20.03.2014
Gewicht: 0,158 kg
preigu-id: 105526304
Über den Autor

Marc van Eck and Ellen Leenhouts are partners at Business Openers, a strategic marketing consultancy based in the Netherlands. Both have multiple years' experience of working for Procter & Gamble. Within P&G the OGSM method is widely used. As a consultant Marc has helped many organizations in The Netherlands and internationally using this simple and effective tool. Marc also writes about Brand Positioning and Internal Branding. All his books are bestsellers in the Netherlands.

Inhaltsverzeichnis
  • Part 1: Laying the Foundations
  • 1. What is OGSM?
  • 2. Where did it come from?
  • 3. What do you need to succeed?
  • 4. How do you prepare your plan?
  • 5. The DNA of strategic thinking: What-by-How
  • Part 2: Building Your One Page Business Plan
  • 6. 'O' for Objective
  • 7. 'G' for Goals
  • 8. 'S' for Strategies
  • 9. 'M' for Measures
  • Part 3: Sharing Success and Reviewing Progress
  • 10. Cascading the plan within your organisation
  • 11. Monitoring your plan
  • Conclusion
Details
Erscheinungsjahr: 2014
Fachbereich: Wirtschaftsratgeber
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Seiten: 168
Inhalt: Kartoniert / Broschiert
ISBN-13: 9781292009629
ISBN-10: 1292009624
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Eck, Marc van
Leenhouts, Ellen
Tielen, Judith
Hersteller: Financial Times Prent.
Abbildungen: illustrations
Maße: 122 x 168 x 12 mm
Von/Mit: Marc van Eck (u. a.)
Erscheinungsdatum: 20.03.2014
Gewicht: 0,158 kg
preigu-id: 105526304
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