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The New Brand You
How to Wow in the New World of Work
Taschenbuch von Catherine Kaputa
Sprache: Englisch

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Beschreibung

Discover the best way to market yourself in person and online in the new world of work

It has never been more important to consider your personal brand and influence than in the new world of virtual and flexible working. Of all your goals in today's professional landscape, branding yourself in a way that is focused, different and relevant is the most important job of all. If you don't brand yourself, other people will.

Using 10 personal brand strategies based on those used by global brands, award winning author and branding guru Catherine Kaputa shows you how to succeed in today's increasingly challenging workplace.

The New Brand You is accompanied by an online assessment to enable you to easily find the right positioning for Brand You and develop a personal marketing plan for success.

Discover the best way to market yourself in person and online in the new world of work

It has never been more important to consider your personal brand and influence than in the new world of virtual and flexible working. Of all your goals in today's professional landscape, branding yourself in a way that is focused, different and relevant is the most important job of all. If you don't brand yourself, other people will.

Using 10 personal brand strategies based on those used by global brands, award winning author and branding guru Catherine Kaputa shows you how to succeed in today's increasingly challenging workplace.

The New Brand You is accompanied by an online assessment to enable you to easily find the right positioning for Brand You and develop a personal marketing plan for success.

Über den Autor
Catherine Kaputa is the award-winning author of You Are a Brand! and Breakthrough Branding. She is a successful branding strategist and speaker and led the 'I Love NY' campaign. Catherine lives in New York City.
Details
Erscheinungsjahr: 2023
Fachbereich: Management
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Seiten: 336
Inhalt: Kartoniert / Broschiert
ISBN-13: 9781399804066
ISBN-10: 1399804065
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Kaputa, Catherine
Hersteller: John Murray Press
Maße: 228 x 153 x 18 mm
Von/Mit: Catherine Kaputa
Erscheinungsdatum: 16.03.2023
Gewicht: 0,274 kg
preigu-id: 121299347
Über den Autor
Catherine Kaputa is the award-winning author of You Are a Brand! and Breakthrough Branding. She is a successful branding strategist and speaker and led the 'I Love NY' campaign. Catherine lives in New York City.
Details
Erscheinungsjahr: 2023
Fachbereich: Management
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Seiten: 336
Inhalt: Kartoniert / Broschiert
ISBN-13: 9781399804066
ISBN-10: 1399804065
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Kaputa, Catherine
Hersteller: John Murray Press
Maße: 228 x 153 x 18 mm
Von/Mit: Catherine Kaputa
Erscheinungsdatum: 16.03.2023
Gewicht: 0,274 kg
preigu-id: 121299347
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