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Englisch
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Beschreibung
Fashion branding is a process that needs to be analysed from a style, luxury and historical pop cultural view using critical, ethnographic, individualistic or interpretive methods. Contributors examine the meaning behind branding in the context of contested power relations underpinning the production, marketing and consumption of style and fashion.
Fashion branding is a process that needs to be analysed from a style, luxury and historical pop cultural view using critical, ethnographic, individualistic or interpretive methods. Contributors examine the meaning behind branding in the context of contested power relations underpinning the production, marketing and consumption of style and fashion.
Über den Autor
Joseph H. Hancock II is associate professor at Drexel University in the Department of Fashion, Product Design, and Merchandising. Gjoko Muratovski is head of the communication design department at the Auckland University of Technology in New Zealand and chairman of the Ideas International Design Week in Australia. Veronica Manlow is assistant professor of business at Brooklyn College. Anne Peirson-Smith is assistant professor in the Department of English at City University of Hong Kong.
Details
Erscheinungsjahr: | 2014 |
---|---|
Genre: | Importe, Politikwissenschaft & Soziologie |
Rubrik: | Wissenschaften |
Medium: | Taschenbuch |
ISBN-13: | 9781783203574 |
ISBN-10: | 1783203579 |
Sprache: | Englisch |
Einband: | Kartoniert / Broschiert |
Redaktion: |
Hancock II, Joseph H.
Muratovski, Gjoko Doctor Manlow, Veronica |
Hersteller: | Intellect Books |
Verantwortliche Person für die EU: | Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de |
Maße: | 244 x 170 x 17 mm |
Von/Mit: | Joseph H. Hancock II (u. a.) |
Erscheinungsdatum: | 15.08.2014 |
Gewicht: | 0,545 kg |
Über den Autor
Joseph H. Hancock II is associate professor at Drexel University in the Department of Fashion, Product Design, and Merchandising. Gjoko Muratovski is head of the communication design department at the Auckland University of Technology in New Zealand and chairman of the Ideas International Design Week in Australia. Veronica Manlow is assistant professor of business at Brooklyn College. Anne Peirson-Smith is assistant professor in the Department of English at City University of Hong Kong.
Details
Erscheinungsjahr: | 2014 |
---|---|
Genre: | Importe, Politikwissenschaft & Soziologie |
Rubrik: | Wissenschaften |
Medium: | Taschenbuch |
ISBN-13: | 9781783203574 |
ISBN-10: | 1783203579 |
Sprache: | Englisch |
Einband: | Kartoniert / Broschiert |
Redaktion: |
Hancock II, Joseph H.
Muratovski, Gjoko Doctor Manlow, Veronica |
Hersteller: | Intellect Books |
Verantwortliche Person für die EU: | Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de |
Maße: | 244 x 170 x 17 mm |
Von/Mit: | Joseph H. Hancock II (u. a.) |
Erscheinungsdatum: | 15.08.2014 |
Gewicht: | 0,545 kg |
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