LISA SARGENT is an award-winning fundraising copywriter, nonprofit educator, and story strategist on a mission to transform the way nonprofits communicate with their donors. Sargent is a contributing author to the acclaimed decision science book Change for Better, and her free Donor Thank-You Clinics were named one of the world's "top 10 gifts for fundraisers" by SOFII (Showcase of Fundraising Innovation and Inspiration). Sargent is co-author of Lessons from Merchants Quay Ireland, a widely acclaimed case history on the remarkable outcome of proper donor care, created at the invitation of the Commission on the Donor Experience. With a Certificate in Philanthropic Psychology with Distinction from the Institute for Sustainable Philanthropy, Sargent writes, speaks, and trains on what works: proven production perspectives, results-based copywriting and creative tips, actionable strategies, and a bounty of behavioral science delivered with a perennial passion for building a better world. She wears her heart on her sleeve for clients past and present including: Trócaire, Best Friends Animal Society, Merchants Quay Ireland, ChildVision, St. Helena Hospital Foundation, Barretstown, Shriners Hospitals for Children, Animals Asia, and Northwestern Memorial Foundation, among others. Sargent lives in New Hampshire with her husband and giant rescued Great Pyrenees and is the adoring mom of a tool-and-die-maker daughter, who clearly got all her math skills from her father.