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In today's competitive food and beverage industry, a strong visual identity is as crucial as great flavours. This book explores how cafés, restaurants and bakeries use branding and graphic design-logos, typography, colour palettes, and motifs-to attract customers and create memorable experiences. Through a curated selection of projects, it demonstrates how thoughtful design choices shape an establishment's atmosphere and identity. Divided into four sections-Cafés, Restaurants, Drink Shops, and Dessert Shops & Bakeries-this book showcases inspiring case studies on crafting unique brand personalities. Whether you're a designer, entrepreneur or food professional, this visually rich guide offers valuable insights on how strategic design enhances customer engagement and drives business success. A must-have resource for anyone passionate about branding in the food and drink industry, it shows how design can create a distinctive, appealing identity.
In today's competitive food and beverage industry, a strong visual identity is as crucial as great flavours. This book explores how cafés, restaurants and bakeries use branding and graphic design-logos, typography, colour palettes, and motifs-to attract customers and create memorable experiences. Through a curated selection of projects, it demonstrates how thoughtful design choices shape an establishment's atmosphere and identity. Divided into four sections-Cafés, Restaurants, Drink Shops, and Dessert Shops & Bakeries-this book showcases inspiring case studies on crafting unique brand personalities. Whether you're a designer, entrepreneur or food professional, this visually rich guide offers valuable insights on how strategic design enhances customer engagement and drives business success. A must-have resource for anyone passionate about branding in the food and drink industry, it shows how design can create a distinctive, appealing identity.
| Erscheinungsjahr: | 2025 |
|---|---|
| Genre: | Importe, Kunst |
| Rubrik: | Kunst & Musik |
| Thema: | Innenarchitektur & Design |
| Medium: | Taschenbuch |
| Inhalt: | 240 S. |
| ISBN-13: | 9788410650756 |
| ISBN-10: | 8410650754 |
| Sprache: | Englisch |
| Einband: | Kartoniert / Broschiert |
| Autor: | Shaoqiang, Wang |
| Hersteller: |
promopress
HOAKI BOOKS S.L. |
| Verantwortliche Person für die EU: | HOAKIBOOKS/ Flamant, Ausias March 124, E-08013 Barcelona, sales@hoaki.com |
| Maße: | 277 x 207 x 21 mm |
| Von/Mit: | Wang Shaoqiang |
| Erscheinungsdatum: | 06.10.2025 |
| Gewicht: | 1,136 kg |
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