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Beschreibung
Transformational new growth remains the Holy Grail for many organizations. But a deep understanding of how great business models are made can provide the key to unlocking that growth. This landmark book describes how companies can achieve transformational growth in new markets Or, simply put, how they can seize the white space.
Transformational new growth remains the Holy Grail for many organizations. But a deep understanding of how great business models are made can provide the key to unlocking that growth. This landmark book describes how companies can achieve transformational growth in new markets Or, simply put, how they can seize the white space.
Über den Autor
Mark Johnson is cofounder and Chairman of Innosight, a strategic innovation consulting and investing company with offices in Massachusetts, Singapore, and India. He has consulted to Global 1000 and start-up companies in a wide range of industries.
Inhaltsverzeichnis
Table of Contents
Foreword
Acknowledgments
SECTION I: A NEW MODEL FOR GROWTH AND RENEWAL
1 The White Space and Business Model Innovation
2 The Four-Box Business Model Framework
SECTION II: WHEN NEW BUSINESS MODELS ARE NEEDED
3 The White Space Within: Transforming Existing Markets
4 The White Space Beyond: Creating New Markets
5 The White Space Between: Dealing with Industry
Discontinuity
SECTION III: BUSINESS MODEL INNOVATION AS A REPEATABLE PROCESS
6 Designing a New Business Model
7 Implementation
8 Overcoming Incumbent Challenges
Epilogue
Foreword
Acknowledgments
SECTION I: A NEW MODEL FOR GROWTH AND RENEWAL
1 The White Space and Business Model Innovation
2 The Four-Box Business Model Framework
SECTION II: WHEN NEW BUSINESS MODELS ARE NEEDED
3 The White Space Within: Transforming Existing Markets
4 The White Space Beyond: Creating New Markets
5 The White Space Between: Dealing with Industry
Discontinuity
SECTION III: BUSINESS MODEL INNOVATION AS A REPEATABLE PROCESS
6 Designing a New Business Model
7 Implementation
8 Overcoming Incumbent Challenges
Epilogue
Details
Erscheinungsjahr: | 2010 |
---|---|
Fachbereich: | Management |
Genre: | Wirtschaft |
Rubrik: | Recht & Wirtschaft |
Medium: | Buch |
Inhalt: | Gebunden |
ISBN-13: | 9781422124819 |
ISBN-10: | 1422124819 |
Sprache: | Englisch |
Einband: | Gebunden |
Autor: | Johnson, Mark W. |
Hersteller: | Harvard Business Review Press |
Maße: | 240 x 166 x 30 mm |
Von/Mit: | Mark W. Johnson |
Erscheinungsdatum: | 22.02.2010 |
Gewicht: | 0,493 kg |
Über den Autor
Mark Johnson is cofounder and Chairman of Innosight, a strategic innovation consulting and investing company with offices in Massachusetts, Singapore, and India. He has consulted to Global 1000 and start-up companies in a wide range of industries.
Inhaltsverzeichnis
Table of Contents
Foreword
Acknowledgments
SECTION I: A NEW MODEL FOR GROWTH AND RENEWAL
1 The White Space and Business Model Innovation
2 The Four-Box Business Model Framework
SECTION II: WHEN NEW BUSINESS MODELS ARE NEEDED
3 The White Space Within: Transforming Existing Markets
4 The White Space Beyond: Creating New Markets
5 The White Space Between: Dealing with Industry
Discontinuity
SECTION III: BUSINESS MODEL INNOVATION AS A REPEATABLE PROCESS
6 Designing a New Business Model
7 Implementation
8 Overcoming Incumbent Challenges
Epilogue
Foreword
Acknowledgments
SECTION I: A NEW MODEL FOR GROWTH AND RENEWAL
1 The White Space and Business Model Innovation
2 The Four-Box Business Model Framework
SECTION II: WHEN NEW BUSINESS MODELS ARE NEEDED
3 The White Space Within: Transforming Existing Markets
4 The White Space Beyond: Creating New Markets
5 The White Space Between: Dealing with Industry
Discontinuity
SECTION III: BUSINESS MODEL INNOVATION AS A REPEATABLE PROCESS
6 Designing a New Business Model
7 Implementation
8 Overcoming Incumbent Challenges
Epilogue
Details
Erscheinungsjahr: | 2010 |
---|---|
Fachbereich: | Management |
Genre: | Wirtschaft |
Rubrik: | Recht & Wirtschaft |
Medium: | Buch |
Inhalt: | Gebunden |
ISBN-13: | 9781422124819 |
ISBN-10: | 1422124819 |
Sprache: | Englisch |
Einband: | Gebunden |
Autor: | Johnson, Mark W. |
Hersteller: | Harvard Business Review Press |
Maße: | 240 x 166 x 30 mm |
Von/Mit: | Mark W. Johnson |
Erscheinungsdatum: | 22.02.2010 |
Gewicht: | 0,493 kg |
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