33,50 €*
Versandkostenfrei per Post / DHL
Aktuell nicht verfügbar
Discover emerging technologies with the potential to transform your performing arts organization
"Whether you are the accidental techie or experienced technologist at an arts organization, 'Raising the Curtain' will provide you with a wealth of insights about becoming a 'tech-first' arts organization - the key to surviving and thriving as an arts organization post-pandemic."
-- Beth Kanter, Author & Nonprofit Technology Leader recognized by Fast Company & NTEN Lifetime Achievement Award.
"Technology isn't something a lean organization can't embrace; rather, Crawford and Hansen demonstrate it's a smart technology setup that allows organizations to be lean. Simply written, easy to understand, and covering tech's integration in each facet of a performing arts organization, this book is a necessary guide for every arts administrator."
-- Aubrey Bergauer, the "Steve Jobs of Classical Music", The Guardian, CEO, Changing the Narrative.
"At a time of unprecedented challenges for performing arts organizations, Crawford and Hansen have written a practical and indispensable handbook on how to face these issues. Rather than seeing technology as a threat, Crawford and Hansen provide the theory and concrete examples showing how arts organizations can benefit from technology best practices. The organizations they cite provide important guideposts for other organizations who want to learn."
-- Michael Mael, Co-Founder, Advisory Board for the Arts. Former Executive Director of Washington National Opera
Discover emerging technologies with the potential to transform your performing arts organization
"Whether you are the accidental techie or experienced technologist at an arts organization, 'Raising the Curtain' will provide you with a wealth of insights about becoming a 'tech-first' arts organization - the key to surviving and thriving as an arts organization post-pandemic."
-- Beth Kanter, Author & Nonprofit Technology Leader recognized by Fast Company & NTEN Lifetime Achievement Award.
"Technology isn't something a lean organization can't embrace; rather, Crawford and Hansen demonstrate it's a smart technology setup that allows organizations to be lean. Simply written, easy to understand, and covering tech's integration in each facet of a performing arts organization, this book is a necessary guide for every arts administrator."
-- Aubrey Bergauer, the "Steve Jobs of Classical Music", The Guardian, CEO, Changing the Narrative.
"At a time of unprecedented challenges for performing arts organizations, Crawford and Hansen have written a practical and indispensable handbook on how to face these issues. Rather than seeing technology as a threat, Crawford and Hansen provide the theory and concrete examples showing how arts organizations can benefit from technology best practices. The organizations they cite provide important guideposts for other organizations who want to learn."
-- Michael Mael, Co-Founder, Advisory Board for the Arts. Former Executive Director of Washington National Opera
BRETT ASHLEY CRAWFORD, PhD is an associate teaching professor of Arts Management at Carnegie Mellon University. She leads the Arts Management and Technology Laboratory (AMT Lab), researching exciting emerging technology in the performing arts.
PAUL HANSEN is a performing arts marketing consultant and writer.
Introduction xiii
Chapter 1 Getting on the Same Page: Efficient Internal Communication + Project Management 1
Times Change, but How Do We? 2
How Knowledge Systems Create Success 4
Internal Communications: From Memos to Email and Slack 8
Managing the Workflow: Project Management Software 13
Asana 15
Airtable 15
ArtsVision 17
Training 20
The Selection Process 21
Summary 22
Takeaways 23
Technology Solutions 23
Knowledge Management 23
Internal Communications 24
Project Management 24
Notes 24
Chapter 2 Keeping Track of Everyone 27
Structuring the System 30
Gathering + Cleaning 33
Using Data Analytics for Strategy + Planning 36
Data- Forward Company Culture 40
User Training + Onboarding 40
Privacy, Security + Legal Compliance 43
Artificial Intelligence: Automation, Machine Learning, + Chatbots 46
Selecting + Designing a CRM with a Robust CDP 48
Takeaways 49
Technology Solutions 56
Structuring the System 56
Gathering + Cleaning 57
User Training + Onboarding 57
Privacy, Security, + Legal Compliance 58
Notes 58
Chapter 3 Growing Audiences + Donors: Tools + Tactics 59
Marketing + Communications 60
The Customer Journey + User Experience Design 62
People's Light 65
Data and Automation 67
TheatreSquared 67
Team, Tools, + Tactics 68
Website 69
People's Light 69
Video 70
Black Ensemble Theater 71
Social Media 71
Emmet Cohen 72
People's Light 72
[...] Dance 74
Email 74
Black Ensemble Theater 74
People's Light 74
Emmet Cohen 75
Subscriptions Are Not Dead 75
Savannah Philharmonic 76
Artists 81
Artificial Intelligence- Now + the Future 81
Donations Adapt: Apps, Taps, Codes, + NFTs 83
DipJar 84
QR Codes 86
NFTs 87
Takeaways 88
Technology Solutions 89
Video 89
Project Management 89
Special Events 90
Artificial Intelligence 90
Email 90
Data Analysis for Marketing 90
Subscription 91
Customer Management Systems 91
Project Management + Surveys 91
Chapter 4 Making Magic: Enhancing Artistic Productions 93
Set Design 94
Czerton Lim, Freelance Set Designer for Clue at Indiana Repertory Theatre (IRT) and Syracuse Stage 94
Scott Penner, Freelance Set Designer for The Merry Wives of Windsor at American Players Theatre (APT) 97
Costume Design 99
Eric Winterling, Costume Creator 99
Scott Penner, Freelance Costume Designer 101
Lighting Design 102
Brandon Stirling Baker, Lighting Director for Boston Ballet and Freelance Lighting Designer 102
Indiana Repertory Theatre (IRT) in Indianapolis 104
Video Design 105
Benjamin Pearcy, Chief Technology Officer and Project Director at 59 Productions 106
Jason H. Thompson and Kaitlyn Pietras, PXT Studio 108
Lawrence Shea, Media Architect 112
Sound Design + Music Composition 114
Indiana Repertory Theatre (IRT), Indianapolis 114
Sartje Pickett, Freelance Composer + Sound Designer 115
The Benedum Center for the Performing Arts 116
Playwriting, Directing, + Casting 118
James Still, Playwright and Director 118
Takeaways 119
Technology Solutions 120
Set Design 120
Lighting Design 120
Video Design 121
Sound Design + Music Composition 122
Playwriting, Directing, + Casting 123
Chapter 5 Defining Who You Are: Branding, Rebranding, + Residencies 125
Brand Style Guide 127
Branding Through Social Media 128
Jane Monheit, Jazz Singer 128
Chun Wai Chan, Ballet Dancer 131
Chapter 6 Nina Yoshida Nelsen, Opera Singer 132
Stephanie Martinez, Choreographer + Artistic Director 133
Rebranding 134
Ballet RI 135
Detroit Opera 138
Residencies 140
Takeaways 142
Technology Solutions 144
Introduction 144
Social Media 144
Rebranding 145
Extending the Stage: Digital Content, Education, + Touring 147
Streaming + Simulcasts 147
Tradition of Capturing Dance at Jacob's Pillow + Hybrid Festival 148
New York Philharmonic Media Wall +Digital Archives 150
Second Stage's Journey with Simulcasts 153
Digital Business Model at Boston Baroque 154
Digital Transformation at SFJAZZ 156
Expanding Content Use at Dallas Symphony Orchestra 160
Education, Mentorship, + New Work Development 162
Converting a Space into a Filming Studio 162
PNB Dance Film Festival 164
The Reiser Atlanta Artists Lab 168
Touring 171
Alvin Ailey American Dance Theater 171
Takeaways 174
Technology Solutions 175
Streaming + Simulcasts 175
Education, Mentorship, + New Work Development 176
Touring 176
Chapter 7 The Arts Are for Everyone: Diversity + Accessibility 179
Hearing + Vision- Impaired Audiences 181
Meeting the Needs of Artists with Disabilities 186
Podcasts + Live Streaming 188
The Score 188
Live from Emmet's Place 190
Green Room Meditations 192
Human Resources + Marketing 193
Bias in Written Materials 193
Color Blindness 194
Diversity of People in Images 194
Training 194
Systemic Racism 196
Additional Resources 198
Summary 200
Takeaways 200
Technology Solutions 200
Meeting the Needs of Artists with Disabilities 201
Podcasts + Live Streaming 201
Bias in Written Materials 202
Color Blindness 202
Appendix Interviewees 203
Acknowledgments 231
About the Authors 233
Index 235
| Erscheinungsjahr: | 2024 |
|---|---|
| Genre: | Importe, Kunst |
| Rubrik: | Kunst & Musik |
| Thema: | Theater & Film |
| Medium: | Taschenbuch |
| Inhalt: |
Introduction xiiiChapter 1 Getting on the Same Page: Efficient Internal Communication + Project Management 1Times Change
but How Do We? 2How Knowledge Systems Create Success 4Internal Communications: From Memos to Email and Slack 8Managing the Workflow: |
| ISBN-13: | 9781394203536 |
| ISBN-10: | 1394203535 |
| Sprache: | Englisch |
| Einband: | Kartoniert / Broschiert |
| Autor: |
Crawford, Brett Ashley
Hansen, Paul |
| Hersteller: | Wiley |
| Verantwortliche Person für die EU: | Zeitfracht Medien GmbH, Ferdinand-Jühlke-Str. 7, D-99095 Erfurt, produktsicherheit@zeitfracht.de |
| Maße: | 227 x 154 x 13 mm |
| Von/Mit: | Brett Ashley Crawford (u. a.) |
| Erscheinungsdatum: | 06.03.2024 |
| Gewicht: | 0,295 kg |
BRETT ASHLEY CRAWFORD, PhD is an associate teaching professor of Arts Management at Carnegie Mellon University. She leads the Arts Management and Technology Laboratory (AMT Lab), researching exciting emerging technology in the performing arts.
PAUL HANSEN is a performing arts marketing consultant and writer.
Introduction xiii
Chapter 1 Getting on the Same Page: Efficient Internal Communication + Project Management 1
Times Change, but How Do We? 2
How Knowledge Systems Create Success 4
Internal Communications: From Memos to Email and Slack 8
Managing the Workflow: Project Management Software 13
Asana 15
Airtable 15
ArtsVision 17
Training 20
The Selection Process 21
Summary 22
Takeaways 23
Technology Solutions 23
Knowledge Management 23
Internal Communications 24
Project Management 24
Notes 24
Chapter 2 Keeping Track of Everyone 27
Structuring the System 30
Gathering + Cleaning 33
Using Data Analytics for Strategy + Planning 36
Data- Forward Company Culture 40
User Training + Onboarding 40
Privacy, Security + Legal Compliance 43
Artificial Intelligence: Automation, Machine Learning, + Chatbots 46
Selecting + Designing a CRM with a Robust CDP 48
Takeaways 49
Technology Solutions 56
Structuring the System 56
Gathering + Cleaning 57
User Training + Onboarding 57
Privacy, Security, + Legal Compliance 58
Notes 58
Chapter 3 Growing Audiences + Donors: Tools + Tactics 59
Marketing + Communications 60
The Customer Journey + User Experience Design 62
People's Light 65
Data and Automation 67
TheatreSquared 67
Team, Tools, + Tactics 68
Website 69
People's Light 69
Video 70
Black Ensemble Theater 71
Social Media 71
Emmet Cohen 72
People's Light 72
[...] Dance 74
Email 74
Black Ensemble Theater 74
People's Light 74
Emmet Cohen 75
Subscriptions Are Not Dead 75
Savannah Philharmonic 76
Artists 81
Artificial Intelligence- Now + the Future 81
Donations Adapt: Apps, Taps, Codes, + NFTs 83
DipJar 84
QR Codes 86
NFTs 87
Takeaways 88
Technology Solutions 89
Video 89
Project Management 89
Special Events 90
Artificial Intelligence 90
Email 90
Data Analysis for Marketing 90
Subscription 91
Customer Management Systems 91
Project Management + Surveys 91
Chapter 4 Making Magic: Enhancing Artistic Productions 93
Set Design 94
Czerton Lim, Freelance Set Designer for Clue at Indiana Repertory Theatre (IRT) and Syracuse Stage 94
Scott Penner, Freelance Set Designer for The Merry Wives of Windsor at American Players Theatre (APT) 97
Costume Design 99
Eric Winterling, Costume Creator 99
Scott Penner, Freelance Costume Designer 101
Lighting Design 102
Brandon Stirling Baker, Lighting Director for Boston Ballet and Freelance Lighting Designer 102
Indiana Repertory Theatre (IRT) in Indianapolis 104
Video Design 105
Benjamin Pearcy, Chief Technology Officer and Project Director at 59 Productions 106
Jason H. Thompson and Kaitlyn Pietras, PXT Studio 108
Lawrence Shea, Media Architect 112
Sound Design + Music Composition 114
Indiana Repertory Theatre (IRT), Indianapolis 114
Sartje Pickett, Freelance Composer + Sound Designer 115
The Benedum Center for the Performing Arts 116
Playwriting, Directing, + Casting 118
James Still, Playwright and Director 118
Takeaways 119
Technology Solutions 120
Set Design 120
Lighting Design 120
Video Design 121
Sound Design + Music Composition 122
Playwriting, Directing, + Casting 123
Chapter 5 Defining Who You Are: Branding, Rebranding, + Residencies 125
Brand Style Guide 127
Branding Through Social Media 128
Jane Monheit, Jazz Singer 128
Chun Wai Chan, Ballet Dancer 131
Chapter 6 Nina Yoshida Nelsen, Opera Singer 132
Stephanie Martinez, Choreographer + Artistic Director 133
Rebranding 134
Ballet RI 135
Detroit Opera 138
Residencies 140
Takeaways 142
Technology Solutions 144
Introduction 144
Social Media 144
Rebranding 145
Extending the Stage: Digital Content, Education, + Touring 147
Streaming + Simulcasts 147
Tradition of Capturing Dance at Jacob's Pillow + Hybrid Festival 148
New York Philharmonic Media Wall +Digital Archives 150
Second Stage's Journey with Simulcasts 153
Digital Business Model at Boston Baroque 154
Digital Transformation at SFJAZZ 156
Expanding Content Use at Dallas Symphony Orchestra 160
Education, Mentorship, + New Work Development 162
Converting a Space into a Filming Studio 162
PNB Dance Film Festival 164
The Reiser Atlanta Artists Lab 168
Touring 171
Alvin Ailey American Dance Theater 171
Takeaways 174
Technology Solutions 175
Streaming + Simulcasts 175
Education, Mentorship, + New Work Development 176
Touring 176
Chapter 7 The Arts Are for Everyone: Diversity + Accessibility 179
Hearing + Vision- Impaired Audiences 181
Meeting the Needs of Artists with Disabilities 186
Podcasts + Live Streaming 188
The Score 188
Live from Emmet's Place 190
Green Room Meditations 192
Human Resources + Marketing 193
Bias in Written Materials 193
Color Blindness 194
Diversity of People in Images 194
Training 194
Systemic Racism 196
Additional Resources 198
Summary 200
Takeaways 200
Technology Solutions 200
Meeting the Needs of Artists with Disabilities 201
Podcasts + Live Streaming 201
Bias in Written Materials 202
Color Blindness 202
Appendix Interviewees 203
Acknowledgments 231
About the Authors 233
Index 235
| Erscheinungsjahr: | 2024 |
|---|---|
| Genre: | Importe, Kunst |
| Rubrik: | Kunst & Musik |
| Thema: | Theater & Film |
| Medium: | Taschenbuch |
| Inhalt: |
Introduction xiiiChapter 1 Getting on the Same Page: Efficient Internal Communication + Project Management 1Times Change
but How Do We? 2How Knowledge Systems Create Success 4Internal Communications: From Memos to Email and Slack 8Managing the Workflow: |
| ISBN-13: | 9781394203536 |
| ISBN-10: | 1394203535 |
| Sprache: | Englisch |
| Einband: | Kartoniert / Broschiert |
| Autor: |
Crawford, Brett Ashley
Hansen, Paul |
| Hersteller: | Wiley |
| Verantwortliche Person für die EU: | Zeitfracht Medien GmbH, Ferdinand-Jühlke-Str. 7, D-99095 Erfurt, produktsicherheit@zeitfracht.de |
| Maße: | 227 x 154 x 13 mm |
| Von/Mit: | Brett Ashley Crawford (u. a.) |
| Erscheinungsdatum: | 06.03.2024 |
| Gewicht: | 0,295 kg |
Ähnliche Produkte
Lieferzeit 1-2 Wochen