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Now fully revised and updated for its sixth edition, Inside Book Publishing is the classic introduction to the book publishing industry.
Now fully revised and updated for its sixth edition, Inside Book Publishing is the classic introduction to the book publishing industry.
Giles Clark was formerly Co-Publishing Adviser at The Open University, UK.
Angus Phillips is Director of the Oxford International Centre for Publishing Studies at Oxford Brookes University, UK.
- Introduction - publishing trends and digital transformations
- The development of modern trade publishing
- Publishing for educational, academic and professional markets
- The characteristics of the main publishing sectors
- Creating and protecting value in publishing
- The author
- Commissioning
- The author contract and editorial development
- Design and production
- Marketing and publicity
- Sales and distribution
- Rights Sales
- The sales channels for books in the UK
- Getting into publishing
| Erscheinungsjahr: | 2019 |
|---|---|
| Fachbereich: | Medienwissenschaften |
| Genre: | Medienwissenschaften |
| Rubrik: | Wissenschaften |
| Medium: | Taschenbuch |
| Seiten: | 396 |
| Inhalt: | Einband - flex.(Paperback) |
| ISBN-13: | 9781138577916 |
| ISBN-10: | 113857791X |
| Sprache: | Englisch |
| Einband: | Kartoniert / Broschiert |
| Autor: |
Phillips, Angus
Clark, Giles |
| Hersteller: | Taylor & Francis Ltd |
| Maße: | 246 x 174 x 22 mm |
| Von/Mit: | Angus Phillips (u. a.) |
| Erscheinungsdatum: | 27.08.2019 |
| Gewicht: | 0,826 kg |
Giles Clark was formerly Co-Publishing Adviser at The Open University, UK.
Angus Phillips is Director of the Oxford International Centre for Publishing Studies at Oxford Brookes University, UK.
- Introduction - publishing trends and digital transformations
- The development of modern trade publishing
- Publishing for educational, academic and professional markets
- The characteristics of the main publishing sectors
- Creating and protecting value in publishing
- The author
- Commissioning
- The author contract and editorial development
- Design and production
- Marketing and publicity
- Sales and distribution
- Rights Sales
- The sales channels for books in the UK
- Getting into publishing
| Erscheinungsjahr: | 2019 |
|---|---|
| Fachbereich: | Medienwissenschaften |
| Genre: | Medienwissenschaften |
| Rubrik: | Wissenschaften |
| Medium: | Taschenbuch |
| Seiten: | 396 |
| Inhalt: | Einband - flex.(Paperback) |
| ISBN-13: | 9781138577916 |
| ISBN-10: | 113857791X |
| Sprache: | Englisch |
| Einband: | Kartoniert / Broschiert |
| Autor: |
Phillips, Angus
Clark, Giles |
| Hersteller: | Taylor & Francis Ltd |
| Maße: | 246 x 174 x 22 mm |
| Von/Mit: | Angus Phillips (u. a.) |
| Erscheinungsdatum: | 27.08.2019 |
| Gewicht: | 0,826 kg |
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