Dimitrios Buhalis: eTourism | Taschenbuch

Cover: 9780582357402 | eTourism | Dimitrios Buhalis | Taschenbuch | 408 S. | Englisch | 2024

Dekorationsartikel gehören nicht zum Leistungsumfang.

Sprache: Englisch

74,70 €

inkl. MwSt.

Versandkostenfrei per Post / DHL

Lieferzeit 4-7 Werktage

Kategorien:

Beschreibung

The book is aimed at advanced undergraduate and postgraduate students in business, tourism and hospitality programmes that need to explore how they can use ICTs in a strategic context. It is also anticipated that researchers and practitioners will find it useful and [...] book addresses the digitization of all processes and value chains in the tourism, travel, hospitality and catering industries. By analysing the new technological trends it provides a solid basis for analysing the impacts of the Information Communication Technology (ICT) revolution on the tourism industry. The book adopts a strategic management and marketing perspective for tourism enterprises and destinations. It suggests that eTourism revolutionizes all business processes, the entire value chain as well as the strategic relationships of tourism organizations with all their stakeholders. It additionally focuses on how ICTs are employed in airlines, hotels, travel agencies, tour operators and destinations management organizations. The book demonstrates that eTourism increasingly determines the competitiveness of the organization, and therefore, it is critical for the competitiveness of the industry in the longer term.

Inhaltsverzeichnis

List of figures, tables and case studies

Foreword

Acknowledgements

About the author

Preface

The information and communication technologies revolution and strategic management: issues challenges trends

1 Information and communication technologies: evolution and revolution

2 Implications of the ICT revolution for business and strategy

3 eTourism: the dynamic interaction of ICTs and tourism

4 Demand-driven eTourism

5 Supply-driven eTourism

6 Operational management and distribution in eTourism

7 eAirlines

8 eHospitality

9 eTour operators

10 eTravel agencies

11 eDestinations

12 eTourism: synthesis and a vision of the future

Details

Erscheinungsjahr:	2024
Fachbereich:	Einzelne Wirtschaftszweige
Genre:	Importe , Wirtschaft
Rubrik:	Recht & Wirtschaft
Medium:	Taschenbuch
Inhalt:	408 S.
ISBN-13:	9780582357402
ISBN-10:	0582357403
Sprache:	Englisch
Einband:	Kartoniert / Broschiert
Autor:	Buhalis, Dimitrios
Auflage:	1. Auflage
Hersteller:	Pearson
Verantwortliche Person für die EU:	Pearson Studium im Verlag Pearson Benelux B.V. Zweigniederla, Sankt-Martin-Str. 82, D-81541 München, buchhandel@pearson.com
Maße:	246 x 189 x 23 mm
Von/Mit:	Dimitrios Buhalis
Erscheinungsdatum:	10.10.2024
Gewicht:	0,786 kg