Crisis Communication Strategies | Taschenbuch

Cover: 9781398609419 | Crisis Communication Strategies | Amanda Coleman | Taschenbuch | 2023

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Sprache: Englisch

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Beschreibung

Effectively develop a strategy to protect your brand in the face of crises, be it internal, external, political or online with this brand new edition.

Über den Autor

Amanda Coleman, based in Manchester, UK, is a crisis communication consultant and Director and founder of crisis communication consultancy Amanda Coleman Communication Ltd. With 20+ years' experience in emergency services communication, she is a fellow of the Chartered Institute of Public Relations (CIPR) and The Public Relations and Communications Association (PRCA). She is an advisor for the Resilience Advisors Network, a Senior Associate of the Centre for Crisis and Risk Communication and the Chair of the UK's Emergency Planning Society Communication Professional Working Group. She is the author of Everyday Communication Strategies, published by Kogan Page.

Inhaltsverzeichnis

Chapter - 00: Acknowledgements; Chapter - 01: Are you ready for a crisis? Creating and testing a crisis communication plan; Chapter - 02: Recognizing a crisis: What it is and how to spot it; Chapter - 03: The operational response: The approaches and how they relate to communications; Chapter - 04: Remembering the people: How employees should come first; Chapter - 05: It's tough at the top: The role of leadership in a crisis; Chapter - 06: The impact on the community: Managing the consequences; Chapter - 07: It's OK to not be OK: Ensuring support is in place; Chapter - 08: Stepping on the road to recovery; Chapter - 09: So, what happens next?

Erscheinungsjahr:	2023
Fachbereich:	Management
Genre:	Wirtschaft
Rubrik:	Recht & Wirtschaft
Medium:	Taschenbuch
Inhalt:	Kartoniert / Broschiert
ISBN-13:	9781398609419
ISBN-10:	1398609412
Sprache:	Englisch
Herstellernummer:	14677
Einband:	Kartoniert / Broschiert
Autor:	Coleman, Amanda
Hersteller:	Kogan Page Ltd
Maße:	233 x 157 x 17 mm
Von/Mit:	Amanda Coleman
Erscheinungsdatum:	03.03.2023
Gewicht:	0,379 kg

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