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Break the Wall
Why and How to Democratize Digital in Your Business
Taschenbuch von Zeynep Aksehirli (u. a.)
Sprache: Englisch

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Beschreibung

Break the Wall: Why and How to Democratize Digital in your Business examines problems facing business units and top management adapting to digital transformation and offers solutions.

Break the Wall: Why and How to Democratize Digital in your Business examines problems facing business units and top management adapting to digital transformation and offers solutions.

Über den Autor

Zeynep Aksehirli is an Associate Professor of Management and Organizational Development. She has published various articles and books on corporate culture, and network structures.

Yakov Bart is an Associate Professor of Marketing, named as one of the world's top 40 undergraduate business school professors.

Kwong Chan is an Academic Specialist who has published research across domains including Product Innovation, Advertising, Public Policy, Engineering and Marketing.

Koen Pauwels is Distinguished Professor, named a worldwide top 2% scientist. He has published 4 books and over 80 articles on marketing effectiveness. While writing this book, Koen was President of the American Marketing Association's Academic Council.

Details
Erscheinungsjahr: 2022
Fachbereich: Management
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Seiten: 168
Inhalt: Kartoniert / Broschiert
ISBN-13: 9781803821887
ISBN-10: 1803821884
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Aksehirli, Zeynep
Bart, Yakov
Chan, Kwong
Pauwels, Koen
Hersteller: Emerald Publishing Limited
Maße: 213 x 135 x 9 mm
Von/Mit: Zeynep Aksehirli (u. a.)
Erscheinungsdatum: 14.12.2022
Gewicht: 0,21 kg
preigu-id: 122448408
Über den Autor

Zeynep Aksehirli is an Associate Professor of Management and Organizational Development. She has published various articles and books on corporate culture, and network structures.

Yakov Bart is an Associate Professor of Marketing, named as one of the world's top 40 undergraduate business school professors.

Kwong Chan is an Academic Specialist who has published research across domains including Product Innovation, Advertising, Public Policy, Engineering and Marketing.

Koen Pauwels is Distinguished Professor, named a worldwide top 2% scientist. He has published 4 books and over 80 articles on marketing effectiveness. While writing this book, Koen was President of the American Marketing Association's Academic Council.

Details
Erscheinungsjahr: 2022
Fachbereich: Management
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Seiten: 168
Inhalt: Kartoniert / Broschiert
ISBN-13: 9781803821887
ISBN-10: 1803821884
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Aksehirli, Zeynep
Bart, Yakov
Chan, Kwong
Pauwels, Koen
Hersteller: Emerald Publishing Limited
Maße: 213 x 135 x 9 mm
Von/Mit: Zeynep Aksehirli (u. a.)
Erscheinungsdatum: 14.12.2022
Gewicht: 0,21 kg
preigu-id: 122448408
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