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Beschreibung
In 1989, Kmart was the biggest discount store chain in America. It could be found almost anywhere, in small towns and big cities and mid-sized suburbs from coast to coast. By 2002, Kmart was bankrupt. The company had fallen into third place behind Wal-Mart and Target, which were less than one-tenth the size of Kmart twenty years before. How did Kmart grow to become one of the nation's most dominant retailers, and then lose it all, in the span of just a few decades? Attention Kmart Shoppers has the full story, from the chain's founding as an arm of the Kresge variety store company in 1962, all the way down to the five Kmart stores that are still in business today.
In 1989, Kmart was the biggest discount store chain in America. It could be found almost anywhere, in small towns and big cities and mid-sized suburbs from coast to coast. By 2002, Kmart was bankrupt. The company had fallen into third place behind Wal-Mart and Target, which were less than one-tenth the size of Kmart twenty years before. How did Kmart grow to become one of the nation's most dominant retailers, and then lose it all, in the span of just a few decades? Attention Kmart Shoppers has the full story, from the chain's founding as an arm of the Kresge variety store company in 1962, all the way down to the five Kmart stores that are still in business today.
Über den Autor
Ben Schultz is a historian and archivist from Racine, Wisconsin. He is the founder and administrator of Bluepages ([...] a collaborative website dedicated to collecting and preserving local histories from all over the world. Attention Kmart Shoppers is his first full-length [...] more information visit [...]
Details
Erscheinungsjahr: 2025
Fachbereich: Allgemeines
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
ISBN-13: 9798886797459
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Schultz, Ben
Hersteller: Luminare Press
Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße: 216 x 140 x 14 mm
Von/Mit: Ben Schultz
Erscheinungsdatum: 12.03.2025
Gewicht: 0,332 kg
Artikel-ID: 131815765