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Beschreibung
The only endorsed resources for the Cambridge IGCSE(R) Enterprise (0454) syllabus.
The only endorsed resources for the Cambridge IGCSE(R) Enterprise (0454) syllabus.
Inhaltsverzeichnis
Foreword from the Cambridge Judge Business School; Introduction to enterprise; Section 1: Identifying your enterprise project Chapter 1: Setting up a new enterprise; Chapter 2: The skills and behaviours of enterprising people; Chapter 3: Enterprise opportunities, risk, legal obligations and ethical considerations; Template 1: How to conduct a PEST analysis; Template 2: SWOT Analysis; Chapter 4: Market research; Template 3: Conducting market research; Section 2: Planning your enterprise project Chapter 5: Planning: objectives, business plans and action plans; Template 4: Action planning checklist; Chapter 6: Sources of finance; Template 5: Choosing sources of finance; Chapter 7: The concept of trade credit; Chapter 8: Financial terms and financial records: cash flow, break-even and income; Template 6: Projected Income and Expenditure; Chapter 9: Marketing: purpose, customer retention and marketing communications; Section 3: Implementing your enterprise project; Chapter 10: Negotiation; Chapter 11: Communication; Template 7: Planning and holding effective meetings; Chapter 12: Help and support for enterprise; Section 4: Evaluating your enterprise project; Chapter 13: Evaluating the success of your project; Glossary; Index.
Details
| Erscheinungsjahr: | 2018 |
|---|---|
| Genre: | Importe |
| Produktart: | Schulbücher |
| Rubrik: | Schule & Lernen |
| Medium: | Taschenbuch |
| Inhalt: | Kartoniert / Broschiert |
| ISBN-13: | 9781108440356 |
| ISBN-10: | 1108440355 |
| Sprache: | Englisch |
| Einband: | Kartoniert / Broschiert |
| Autor: |
Houghton, Medi
Bryant, Matthew Jain, Veenu |
| Hersteller: | Cambridge University Press |
| Verantwortliche Person für die EU: | preigu, Ansas Meyer, Lengericher Landstr. 19, D-49078 Osnabrück, mail@preigu.de |
| Maße: | 224 x 149 x 12 mm |
| Von/Mit: | Medi Houghton (u. a.) |
| Erscheinungsdatum: | 22.03.2018 |
| Gewicht: | 0,296 kg |
Inhaltsverzeichnis
Foreword from the Cambridge Judge Business School; Introduction to enterprise; Section 1: Identifying your enterprise project Chapter 1: Setting up a new enterprise; Chapter 2: The skills and behaviours of enterprising people; Chapter 3: Enterprise opportunities, risk, legal obligations and ethical considerations; Template 1: How to conduct a PEST analysis; Template 2: SWOT Analysis; Chapter 4: Market research; Template 3: Conducting market research; Section 2: Planning your enterprise project Chapter 5: Planning: objectives, business plans and action plans; Template 4: Action planning checklist; Chapter 6: Sources of finance; Template 5: Choosing sources of finance; Chapter 7: The concept of trade credit; Chapter 8: Financial terms and financial records: cash flow, break-even and income; Template 6: Projected Income and Expenditure; Chapter 9: Marketing: purpose, customer retention and marketing communications; Section 3: Implementing your enterprise project; Chapter 10: Negotiation; Chapter 11: Communication; Template 7: Planning and holding effective meetings; Chapter 12: Help and support for enterprise; Section 4: Evaluating your enterprise project; Chapter 13: Evaluating the success of your project; Glossary; Index.
Details
| Erscheinungsjahr: | 2018 |
|---|---|
| Genre: | Importe |
| Produktart: | Schulbücher |
| Rubrik: | Schule & Lernen |
| Medium: | Taschenbuch |
| Inhalt: | Kartoniert / Broschiert |
| ISBN-13: | 9781108440356 |
| ISBN-10: | 1108440355 |
| Sprache: | Englisch |
| Einband: | Kartoniert / Broschiert |
| Autor: |
Houghton, Medi
Bryant, Matthew Jain, Veenu |
| Hersteller: | Cambridge University Press |
| Verantwortliche Person für die EU: | preigu, Ansas Meyer, Lengericher Landstr. 19, D-49078 Osnabrück, mail@preigu.de |
| Maße: | 224 x 149 x 12 mm |
| Von/Mit: | Medi Houghton (u. a.) |
| Erscheinungsdatum: | 22.03.2018 |
| Gewicht: | 0,296 kg |
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