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In Young, Black, Rich, and Famous, Todd Boyd chronicles how basketball and hip hop have gone from being reviled by the American mainstream in the 1970s to being embraced and imitated globally today. For young black men, he argues, they represent a new version of the American dream, one embodying the hopes and desires of those excluded from the original version.
Shedding light on both perception and reality, Boyd shows that the NBA has been at the forefront of recognizing and incorporating cultural shifts-from the initial image of 1970s basketball players as overpaid black drug addicts, to Michael Jordan's spectacular rise as a universally admired icon, to the 1990s, when the hip hop aesthetic (for example, Allen Iverson's cornrows, multiple tattoos, and defiant, in-your-face attitude) appeared on the basketball court. Hip hop lyrics, with their emphasis on "keepin' it real" and marked by a colossal indifference to mainstream taste, became an equally powerful influence on young black men. These two influences have created a brand-new, brand-name generation that refuses to assimilate but is nonetheless an important part of mainstream American culture. This Bison Books edition includes a new introduction by the author.
In Young, Black, Rich, and Famous, Todd Boyd chronicles how basketball and hip hop have gone from being reviled by the American mainstream in the 1970s to being embraced and imitated globally today. For young black men, he argues, they represent a new version of the American dream, one embodying the hopes and desires of those excluded from the original version.
Shedding light on both perception and reality, Boyd shows that the NBA has been at the forefront of recognizing and incorporating cultural shifts-from the initial image of 1970s basketball players as overpaid black drug addicts, to Michael Jordan's spectacular rise as a universally admired icon, to the 1990s, when the hip hop aesthetic (for example, Allen Iverson's cornrows, multiple tattoos, and defiant, in-your-face attitude) appeared on the basketball court. Hip hop lyrics, with their emphasis on "keepin' it real" and marked by a colossal indifference to mainstream taste, became an equally powerful influence on young black men. These two influences have created a brand-new, brand-name generation that refuses to assimilate but is nonetheless an important part of mainstream American culture. This Bison Books edition includes a new introduction by the author.
Über den Autor
Todd Boyd is the Katherine and Frank Price Endowed Chair for the Study of Race and Popular Culture and professor of critical studies in the University of Southern California, School of Cinematic Arts. He is also a media commentator and author whose six books include The Notorious PhD's Guide to the Super Fly '70s, The New H.N.I.C., and Am I Black Enough For You?
Inhaltsverzeichnis
Introduction to the Bison Books Edition
Introduction: The Playa's Life
1. Young, Black, Rich and Famous: 'Ball, Hip Hop, and the Redefinition of the American Dream
2. Don't Get High on Your Own Supply: The NBA's Image Problem Back in the Day
3. That Ol' Black Magic and the Great White Hope: Basketball and Race in the Reagan Era
4. Chocolate City: Georgetown and the Intelligent Hoodlums
5. I Am: Hip Hop, the Individual, and the Culture of Michael Jordan
6. My Detroit Playaz: Ballin' in the Motor City
7. The Takeover: The Fab Five, Hip Hop, and College 'Ball
8. Leaders of the New School: The Answer, "Karaoke Jordan," and the Modern-Day Balla
9. Can It All Be So Simple? Internationally Known, Nationally Recognized, and Locally Accepted
Details
Erscheinungsjahr: | 2008 |
---|---|
Fachbereich: | Volkskunde |
Produktart: | Nachschlagewerke |
Rubrik: | Völkerkunde |
Medium: | Taschenbuch |
Inhalt: | Kartoniert / Broschiert |
ISBN-13: | 9780803216754 |
ISBN-10: | 0803216750 |
Sprache: | Englisch |
Einband: | Kartoniert / Broschiert |
Autor: | Boyd, Todd |
Hersteller: | Univ of Nebraska Press |
Maße: | 232 x 153 x 12 mm |
Von/Mit: | Todd Boyd |
Erscheinungsdatum: | 01.03.2008 |
Gewicht: | 0,295 kg |
Über den Autor
Todd Boyd is the Katherine and Frank Price Endowed Chair for the Study of Race and Popular Culture and professor of critical studies in the University of Southern California, School of Cinematic Arts. He is also a media commentator and author whose six books include The Notorious PhD's Guide to the Super Fly '70s, The New H.N.I.C., and Am I Black Enough For You?
Inhaltsverzeichnis
Introduction to the Bison Books Edition
Introduction: The Playa's Life
1. Young, Black, Rich and Famous: 'Ball, Hip Hop, and the Redefinition of the American Dream
2. Don't Get High on Your Own Supply: The NBA's Image Problem Back in the Day
3. That Ol' Black Magic and the Great White Hope: Basketball and Race in the Reagan Era
4. Chocolate City: Georgetown and the Intelligent Hoodlums
5. I Am: Hip Hop, the Individual, and the Culture of Michael Jordan
6. My Detroit Playaz: Ballin' in the Motor City
7. The Takeover: The Fab Five, Hip Hop, and College 'Ball
8. Leaders of the New School: The Answer, "Karaoke Jordan," and the Modern-Day Balla
9. Can It All Be So Simple? Internationally Known, Nationally Recognized, and Locally Accepted
Details
Erscheinungsjahr: | 2008 |
---|---|
Fachbereich: | Volkskunde |
Produktart: | Nachschlagewerke |
Rubrik: | Völkerkunde |
Medium: | Taschenbuch |
Inhalt: | Kartoniert / Broschiert |
ISBN-13: | 9780803216754 |
ISBN-10: | 0803216750 |
Sprache: | Englisch |
Einband: | Kartoniert / Broschiert |
Autor: | Boyd, Todd |
Hersteller: | Univ of Nebraska Press |
Maße: | 232 x 153 x 12 mm |
Von/Mit: | Todd Boyd |
Erscheinungsdatum: | 01.03.2008 |
Gewicht: | 0,295 kg |
Warnhinweis