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Beschreibung
Multimedia and technology have become important tools in effectively reaching audiences worldwide. Ministry organizations often emphasize the creation and dissemination of audiovisual products, but often without considering if the products fit the needs and media habits of the target audience. In this book, Ernst examines the strategic implications and advantages of a variety of media platforms, taking into account the needs, learning preferences and media habits of the audience, with an emphasis on building local ownership and sustainability.
Multimedia and technology have become important tools in effectively reaching audiences worldwide. Ministry organizations often emphasize the creation and dissemination of audiovisual products, but often without considering if the products fit the needs and media habits of the target audience. In this book, Ernst examines the strategic implications and advantages of a variety of media platforms, taking into account the needs, learning preferences and media habits of the audience, with an emphasis on building local ownership and sustainability.
Über den Autor
Andreas Ernst is a media and Scripture engagement consultant and SIL's International Media Services' Director of Training and Equipping. He studied contextualized theology at Redcliffe College and earned an MA in Literacy Program Development from Gloucestershire University in the United Kingdom.
Details
Erscheinungsjahr: 2025
Fachbereich: Allgemeines
Genre: Importe, Religion & Theologie
Rubrik: Geisteswissenschaften
Thema: Lexika
Medium: Taschenbuch
Reihe: Publications in Scripture Engagement
ISBN-13: 9781556715891
ISBN-10: 1556715897
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Ernst, Andreas
Hersteller: SIL International, Global Publishing
Publications in Scripture Engagement
Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße: 254 x 178 x 11 mm
Von/Mit: Andreas Ernst
Erscheinungsdatum: 22.09.2025
Gewicht: 0,355 kg
Artikel-ID: 134042519