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Cover: 9781911687979 | The Storytelling Book | Anthony Tasgal | Taschenbuch | Concise Advice
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The Storytelling Book
Finding the Golden Thread in Your Communications
Taschenbuch von Anthony Tasgal
Sprache: Englisch

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Beschreibung
Business presentations could be simpler, more engaging and so much more effective, and our business lives so much more rewarding if we remember to restore the emotional power of storytelling. In an age that is data-rich but insight-poor and when most people in the world of business find themselves caught up in a system of numbers and spreadsheets, this book shows that the time has come to restore the lost art of storytelling; to put the "author" back in "authority"; to write less and think more. Through a simple step-by step approach, the author shows that we need to change how we communicate in our day-to-day lives, and that if we revert to our inherent role as storytellers we are more likely to be both more effective and productive, and a lot less frustrated into the bargain.
Business presentations could be simpler, more engaging and so much more effective, and our business lives so much more rewarding if we remember to restore the emotional power of storytelling. In an age that is data-rich but insight-poor and when most people in the world of business find themselves caught up in a system of numbers and spreadsheets, this book shows that the time has come to restore the lost art of storytelling; to put the "author" back in "authority"; to write less and think more. Through a simple step-by step approach, the author shows that we need to change how we communicate in our day-to-day lives, and that if we revert to our inherent role as storytellers we are more likely to be both more effective and productive, and a lot less frustrated into the bargain.
Über den Autor
Anthony Tasgal spent 20 years as an ad agency planner before setting up POV, a strategic brand consultancy. He is a Training Director for the CIM and a Visiting Lecturer at Buckingham, Nottingham Trent and Beijing Normal Universities.
Details
Erscheinungsjahr: 2023
Fachbereich: Werbung & Marketing
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Reihe: Concise Advice
ISBN-13: 9781911687979
ISBN-10: 1911687972
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Tasgal, Anthony
Hersteller: Lid Publishing
Concise Advice
Maße: 188 x 116 x 16 mm
Von/Mit: Anthony Tasgal
Erscheinungsdatum: 17.08.2023
Gewicht: 0,174 kg
Artikel-ID: 127217357
Über den Autor
Anthony Tasgal spent 20 years as an ad agency planner before setting up POV, a strategic brand consultancy. He is a Training Director for the CIM and a Visiting Lecturer at Buckingham, Nottingham Trent and Beijing Normal Universities.
Details
Erscheinungsjahr: 2023
Fachbereich: Werbung & Marketing
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Reihe: Concise Advice
ISBN-13: 9781911687979
ISBN-10: 1911687972
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Tasgal, Anthony
Hersteller: Lid Publishing
Concise Advice
Maße: 188 x 116 x 16 mm
Von/Mit: Anthony Tasgal
Erscheinungsdatum: 17.08.2023
Gewicht: 0,174 kg
Artikel-ID: 127217357
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