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The Rebel Rules
Daring to Be Yourself in Business
Taschenbuch von Chip Conley
Sprache: Englisch

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Beschreibung
The entrepreneur that "Robb Report" called "a budding Malcolm Forbes" challenges conventional business methods and helps a new generation of leaders create and implement effective management systems to compete in the new world of fast companies.
The entrepreneur that "Robb Report" called "a budding Malcolm Forbes" challenges conventional business methods and helps a new generation of leaders create and implement effective management systems to compete in the new world of fast companies.
Über den Autor
Veteran CEO Chip Conley has created more boutique hotels than anyone in the world. Founder of Joie de Vivre Hospitality, which he grew into America’s second largest boutique hotel company, he speaks around the world on how to find meaning at the intersection of business and psychology. The author of several books, including Peak: How Great Companies Get Their Mojo from Maslow, he was named the Most Innovative CEO in the San Francisco Bay Area, which he calls home. For more information, visit [...] and [...].
Inhaltsverzeichnis
Contents

FOREWORD by Richard Branson

I. INTRODUCTION

The New Rules of Business

Rebels Rule with Courage and Authenticity

II. FEELING EIGHTEEN YEARS OLD AGAIN AND ACTING LIKE IT

1. Getting in Touch with Your "Inner Rebel"

Are You a Rebel?

Finding Your Glass Slipper

Business Rebel Hall of Fame Profile: Richard Branson

Thinking of Your Life as a Novel

Reconnecting with Your Childhood Passions

How You Bucked the Norm: An Exercise

How to Create Your Own Personal Mission Statement

Learning from Your Job History

The Frustrations Table: How to Bring About Personal Change


2. What It Takes to Be a Rebel

Putting Your Whole Body into It

Eyes Represent Vision

Heart Represents Passion

How to Make Sure You're Not a Jerk

Gut Represents Instincts

Feet Represent Agility

Business Rebel Hall of Fame Profile: Steve Jobs

The Thirty-two Traits of Successful Rebels: How to Identify Your Own Unique Imprint

Form Good Habits and Become Their Slave

How to Use Your Past to Guide Your Future


3. What Do You Stand For?

Your Conviction Oven

Integrating Your Values into the Workplace

How to Create a Values Inventory for Your Company

Business Rebel Hall of Fame Profile: Anita Roddick

Creating Your Company's Core Values

Identifying Misalignments in Your Company

Core Values Create Company Value

Finding Meaning in What You Do


III. CREATING A REBEL REVOLUTION: THE FOUR TRAITS OF GROUNDBREAKING LEADERS AND COMPANIES

4. Birthing a Rebel Company

Chip's Story

Business Rebel Hall of Fame Profile: Nick Graham

How to Write a Foolproof Business Plan

How to Create Your Own Business Model

The Ten Questions Any Entrepreneur Should Ask Himself Before Getting into a New Business


5. Communicating Your Vision

The Visual Vision

How to Create Your Own Visual Icon

The Verbal Vision

Business Rebel Hall of Fame Profile: Howard Schultz

The Aspirational Vision


6. Creating a Passionate Culture

How to Figure Out Your Employees' Priorities

Creating a King or Queen of Corporate Culture

Developing Your Own Cultural Program

Business Rebel Hall of Fame Profile: Herb Kelleher


7. Building Corporate Instinct

Open-Book Management

The "Hunch Knack" Wins the Game

Using Dashboards to Spread the Message

Business Rebel Hall of Fame Profile: Michael Dell

Leaders Are Learners Who Teach

How to Create a Smart Company

Creating Your Own Corporate University

The Importance of Sharing Knowledge


8. Promoting Fast Footwork: The Agile Company

Inspiring Innovation in Your People

Creating a Fast and Flexible Company

Getting People to Embrace Change

How Rebel Companies Make Whoopee

How to Create Change

Business Rebel Hall of Fame Profile: Dee Hock

Seven Tips for Improving Your Company's Agility

IV. BECOMING A MAGNET FOR GOOD PEOPLE

9. Recruiting and Coaching Rebels

Creating the Right Mix: Identifying Your Recruitment Needs

Hiring Tips for the Harried Rebel

How to Become the Boss You Always Wished You'd Had

How to Interview Your Potential Employer

Business Rebel Hall of Fame Profile: John (Jack) Welch, Jr.

Inspiring Heroic Performance


10. Collaborating with Young Talent

Business Rebel Hall of Fame Profile: Master P (Percy Miller)

Boomers Versus Xers

Learning to Xercise

How to Create a Joint Commitment


11. Managing Diversity Like a Potluck

Diversity Goes Beneath the Skin

Creating a Diversity Audit

Creating a Work Climate Survey

Business Rebel Hall of Fame Profile: Oprah Winfrey

Diversity Is Created One Person at a Time

One Last Story


V. BUILDING A REBEL REPUTATION IN THE WORLD

12. Customer Service: Employees as Entrepreneurs

Empowering Extraordinary Service

Appreciating Your Frontline Service Personnel

How Your Staff Can Calculate the Lifetime Value of a Customer

Determining Your Customers' Moments of Truth

Business Rebel Hall of Fame Profile: George Zimmer

Engaging Your Customers in the Service Strategy

Treat 'em Like Royalty -- You'll Be Rewarded with Loyalty

Seven Tips That Will Make Your Company a Service Leader


13. Creating Brand, Building Buzz

Making an Emotional Connection with Your Customers

Permission Marketing: Getting the Green Light from Your Customers

Viral Marketing: Turning Your Customers into Foot Soldiers

Buzz: The Collision of Culture and Commerce

The Power of the Media -- Both Old and New

Business Rebel Hall of Fame Profile: Ian Schrager

How to Write a Killer Press Release

Get Busy Buzzing


VI. THE RISKS OF BEING A REBEL

14. The Most Common Challenges Facing Rebel Companies

A Tool for Understanding Your "Company DNA"

The Ten Perils of Rebel Companies

Business Rebel Hall of Fame Profile: Martha Stewart

How to Get Rich Quick


15. Being a Rebel in a Big Company

The History of Heretics

Getting Rid of Fear

Developing a Sponsor

Business Rebel Hall of Fame Profile: Charles Schwab

How Big Companies Can Encourage Rebels

Thinking Like a Venture Capitalist

How to Make Big Feel Small

Five Tips for Inviting Rebel Behavior to the Corporate Boardroom


16. Rebel Without a Pause

Are You on the Path to Burnout?

How to Avert Burnout in Your Company

"My Life Is My Message"

How to Succeed in Business Without Really Frying

Business Rebel Hall of Fame Profile: Ted Turner

My Cure for Burnout


WORK CLIMATE SURVEY (Sample)

REBELS' RESULTS AND RELATIONSHIPS GRID PRESCRIPTIONS

BIBLIOGRAPHY

INDEX
Details
Erscheinungsjahr: 2001
Fachbereich: Betriebswirtschaft
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
ISBN-13: 9780684865164
ISBN-10: 0684865165
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Autor: Conley, Chip
Hersteller: Fireside
Maße: 216 x 140 x 18 mm
Von/Mit: Chip Conley
Erscheinungsdatum: 01.01.2001
Gewicht: 0,415 kg
Artikel-ID: 106025375
Über den Autor
Veteran CEO Chip Conley has created more boutique hotels than anyone in the world. Founder of Joie de Vivre Hospitality, which he grew into America’s second largest boutique hotel company, he speaks around the world on how to find meaning at the intersection of business and psychology. The author of several books, including Peak: How Great Companies Get Their Mojo from Maslow, he was named the Most Innovative CEO in the San Francisco Bay Area, which he calls home. For more information, visit [...] and [...].
Inhaltsverzeichnis
Contents

FOREWORD by Richard Branson

I. INTRODUCTION

The New Rules of Business

Rebels Rule with Courage and Authenticity

II. FEELING EIGHTEEN YEARS OLD AGAIN AND ACTING LIKE IT

1. Getting in Touch with Your "Inner Rebel"

Are You a Rebel?

Finding Your Glass Slipper

Business Rebel Hall of Fame Profile: Richard Branson

Thinking of Your Life as a Novel

Reconnecting with Your Childhood Passions

How You Bucked the Norm: An Exercise

How to Create Your Own Personal Mission Statement

Learning from Your Job History

The Frustrations Table: How to Bring About Personal Change


2. What It Takes to Be a Rebel

Putting Your Whole Body into It

Eyes Represent Vision

Heart Represents Passion

How to Make Sure You're Not a Jerk

Gut Represents Instincts

Feet Represent Agility

Business Rebel Hall of Fame Profile: Steve Jobs

The Thirty-two Traits of Successful Rebels: How to Identify Your Own Unique Imprint

Form Good Habits and Become Their Slave

How to Use Your Past to Guide Your Future


3. What Do You Stand For?

Your Conviction Oven

Integrating Your Values into the Workplace

How to Create a Values Inventory for Your Company

Business Rebel Hall of Fame Profile: Anita Roddick

Creating Your Company's Core Values

Identifying Misalignments in Your Company

Core Values Create Company Value

Finding Meaning in What You Do


III. CREATING A REBEL REVOLUTION: THE FOUR TRAITS OF GROUNDBREAKING LEADERS AND COMPANIES

4. Birthing a Rebel Company

Chip's Story

Business Rebel Hall of Fame Profile: Nick Graham

How to Write a Foolproof Business Plan

How to Create Your Own Business Model

The Ten Questions Any Entrepreneur Should Ask Himself Before Getting into a New Business


5. Communicating Your Vision

The Visual Vision

How to Create Your Own Visual Icon

The Verbal Vision

Business Rebel Hall of Fame Profile: Howard Schultz

The Aspirational Vision


6. Creating a Passionate Culture

How to Figure Out Your Employees' Priorities

Creating a King or Queen of Corporate Culture

Developing Your Own Cultural Program

Business Rebel Hall of Fame Profile: Herb Kelleher


7. Building Corporate Instinct

Open-Book Management

The "Hunch Knack" Wins the Game

Using Dashboards to Spread the Message

Business Rebel Hall of Fame Profile: Michael Dell

Leaders Are Learners Who Teach

How to Create a Smart Company

Creating Your Own Corporate University

The Importance of Sharing Knowledge


8. Promoting Fast Footwork: The Agile Company

Inspiring Innovation in Your People

Creating a Fast and Flexible Company

Getting People to Embrace Change

How Rebel Companies Make Whoopee

How to Create Change

Business Rebel Hall of Fame Profile: Dee Hock

Seven Tips for Improving Your Company's Agility

IV. BECOMING A MAGNET FOR GOOD PEOPLE

9. Recruiting and Coaching Rebels

Creating the Right Mix: Identifying Your Recruitment Needs

Hiring Tips for the Harried Rebel

How to Become the Boss You Always Wished You'd Had

How to Interview Your Potential Employer

Business Rebel Hall of Fame Profile: John (Jack) Welch, Jr.

Inspiring Heroic Performance


10. Collaborating with Young Talent

Business Rebel Hall of Fame Profile: Master P (Percy Miller)

Boomers Versus Xers

Learning to Xercise

How to Create a Joint Commitment


11. Managing Diversity Like a Potluck

Diversity Goes Beneath the Skin

Creating a Diversity Audit

Creating a Work Climate Survey

Business Rebel Hall of Fame Profile: Oprah Winfrey

Diversity Is Created One Person at a Time

One Last Story


V. BUILDING A REBEL REPUTATION IN THE WORLD

12. Customer Service: Employees as Entrepreneurs

Empowering Extraordinary Service

Appreciating Your Frontline Service Personnel

How Your Staff Can Calculate the Lifetime Value of a Customer

Determining Your Customers' Moments of Truth

Business Rebel Hall of Fame Profile: George Zimmer

Engaging Your Customers in the Service Strategy

Treat 'em Like Royalty -- You'll Be Rewarded with Loyalty

Seven Tips That Will Make Your Company a Service Leader


13. Creating Brand, Building Buzz

Making an Emotional Connection with Your Customers

Permission Marketing: Getting the Green Light from Your Customers

Viral Marketing: Turning Your Customers into Foot Soldiers

Buzz: The Collision of Culture and Commerce

The Power of the Media -- Both Old and New

Business Rebel Hall of Fame Profile: Ian Schrager

How to Write a Killer Press Release

Get Busy Buzzing


VI. THE RISKS OF BEING A REBEL

14. The Most Common Challenges Facing Rebel Companies

A Tool for Understanding Your "Company DNA"

The Ten Perils of Rebel Companies

Business Rebel Hall of Fame Profile: Martha Stewart

How to Get Rich Quick


15. Being a Rebel in a Big Company

The History of Heretics

Getting Rid of Fear

Developing a Sponsor

Business Rebel Hall of Fame Profile: Charles Schwab

How Big Companies Can Encourage Rebels

Thinking Like a Venture Capitalist

How to Make Big Feel Small

Five Tips for Inviting Rebel Behavior to the Corporate Boardroom


16. Rebel Without a Pause

Are You on the Path to Burnout?

How to Avert Burnout in Your Company

"My Life Is My Message"

How to Succeed in Business Without Really Frying

Business Rebel Hall of Fame Profile: Ted Turner

My Cure for Burnout


WORK CLIMATE SURVEY (Sample)

REBELS' RESULTS AND RELATIONSHIPS GRID PRESCRIPTIONS

BIBLIOGRAPHY

INDEX
Details
Erscheinungsjahr: 2001
Fachbereich: Betriebswirtschaft
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
ISBN-13: 9780684865164
ISBN-10: 0684865165
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Autor: Conley, Chip
Hersteller: Fireside
Maße: 216 x 140 x 18 mm
Von/Mit: Chip Conley
Erscheinungsdatum: 01.01.2001
Gewicht: 0,415 kg
Artikel-ID: 106025375
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