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Englisch
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Beschreibung
Marketing as we know it is dead. Learn how to spend less time reaching only a limited number of followers and build more time listening to what's relevant to customers, clients and your community.
Marketing as we know it is dead. Learn how to spend less time reaching only a limited number of followers and build more time listening to what's relevant to customers, clients and your community.
Über den Autor
Carlos Gil
Inhaltsverzeichnis
Chapter - 01: Marketing is dead; Chapter - 02: Stranded in a digital ocean; Chapter - 03: How to be savage AF - like Randy; Chapter - 04: Don't be mad at Facebook - You just suck at marketing; Chapter - 05: Swipe right - Sales and marketing is no different from finding your match on Tinder; Chapter - 06: Growth hacking your way to greatness; Chapter - 07: The celebrity effect - Key lessons marketers need to learn from A-list celebrities; Chapter - 08: Transforming your advocates into the faces of your brand; Chapter - 09: Bringing it all together; Chapter - 10: The power of personality and persuasion; Chapter - 11: Judgment day - The battle of AI versus humans; Chapter - 12: As social media evolves, marketers must evolve or die; Chapter - 13: Marketing in a post-pandemic society
Details
Erscheinungsjahr: | 2021 |
---|---|
Fachbereich: | Werbung & Marketing |
Genre: | Wirtschaft |
Rubrik: | Recht & Wirtschaft |
Medium: | Taschenbuch |
ISBN-13: | 9781398601345 |
ISBN-10: | 1398601349 |
Sprache: | Englisch |
Einband: | Kartoniert / Broschiert |
Autor: | Gil, Carlos |
Auflage: | 2. Auflage |
Hersteller: | Kogan Page |
Maße: | 212 x 136 x 20 mm |
Von/Mit: | Carlos Gil |
Erscheinungsdatum: | 03.10.2021 |
Gewicht: | 0,402 kg |
Über den Autor
Carlos Gil
Inhaltsverzeichnis
Chapter - 01: Marketing is dead; Chapter - 02: Stranded in a digital ocean; Chapter - 03: How to be savage AF - like Randy; Chapter - 04: Don't be mad at Facebook - You just suck at marketing; Chapter - 05: Swipe right - Sales and marketing is no different from finding your match on Tinder; Chapter - 06: Growth hacking your way to greatness; Chapter - 07: The celebrity effect - Key lessons marketers need to learn from A-list celebrities; Chapter - 08: Transforming your advocates into the faces of your brand; Chapter - 09: Bringing it all together; Chapter - 10: The power of personality and persuasion; Chapter - 11: Judgment day - The battle of AI versus humans; Chapter - 12: As social media evolves, marketers must evolve or die; Chapter - 13: Marketing in a post-pandemic society
Details
Erscheinungsjahr: | 2021 |
---|---|
Fachbereich: | Werbung & Marketing |
Genre: | Wirtschaft |
Rubrik: | Recht & Wirtschaft |
Medium: | Taschenbuch |
ISBN-13: | 9781398601345 |
ISBN-10: | 1398601349 |
Sprache: | Englisch |
Einband: | Kartoniert / Broschiert |
Autor: | Gil, Carlos |
Auflage: | 2. Auflage |
Hersteller: | Kogan Page |
Maße: | 212 x 136 x 20 mm |
Von/Mit: | Carlos Gil |
Erscheinungsdatum: | 03.10.2021 |
Gewicht: | 0,402 kg |
Warnhinweis