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The Dealer Development Book
Taschenbuch von Domenico Cocomile
Sprache: Englisch

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Beschreibung
This operating guide is aimed at sales directors, sales managers, dealer development managers, entrepreneurs who need support in the organization of their distribution networks, and also consultants who require applied tools for the management of a retail business.
The book, offering a structured framework for developing and controlling a dealer sales network, is the result of industry-specific technical studies and, above all, the experience gained in the field during my career at CNH (Case New Holland) as a dealer development manager.
It also includes many practical examples, charts and, whenever possible, benchmarks relevant to the Construction Equipment industry. Hence, some of the contents of this book are specifically related to the above-mentioned industry, but the whole methodology is obviously applicable to Agriculture, Truck and Automotive sectors too.
This operating guide is aimed at sales directors, sales managers, dealer development managers, entrepreneurs who need support in the organization of their distribution networks, and also consultants who require applied tools for the management of a retail business.
The book, offering a structured framework for developing and controlling a dealer sales network, is the result of industry-specific technical studies and, above all, the experience gained in the field during my career at CNH (Case New Holland) as a dealer development manager.
It also includes many practical examples, charts and, whenever possible, benchmarks relevant to the Construction Equipment industry. Hence, some of the contents of this book are specifically related to the above-mentioned industry, but the whole methodology is obviously applicable to Agriculture, Truck and Automotive sectors too.
Details
Erscheinungsjahr: 2012
Fachbereich: Allgemeines
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Seiten: 118
ISBN-13: 9781470926090
ISBN-10: 1470926091
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Autor: Cocomile, Domenico
Hersteller: Lulu.com
Maße: 210 x 148 x 7 mm
Von/Mit: Domenico Cocomile
Erscheinungsdatum: 17.01.2012
Gewicht: 0,164 kg
preigu-id: 105480810
Details
Erscheinungsjahr: 2012
Fachbereich: Allgemeines
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Seiten: 118
ISBN-13: 9781470926090
ISBN-10: 1470926091
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Autor: Cocomile, Domenico
Hersteller: Lulu.com
Maße: 210 x 148 x 7 mm
Von/Mit: Domenico Cocomile
Erscheinungsdatum: 17.01.2012
Gewicht: 0,164 kg
preigu-id: 105480810
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