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Despite what most people think, it's not because they were delivered well. It's because they were crafted in a way that deeply aligned with how your brain wants to consume information. The presentations that failed did so precisely because they violated the largely unknown "natural laws" that govern how people actually learn.
In The Compelling Communicator, you will learn a proven process for designing presentations that touch your audience in a highly impactful way, motivating them to take your desired action by:
Building around a small number of powerful ideas
Keeping content within the audience's "brain bandwidth"
Developing logical narrative structure
Anchoring communication in the listener's priorities
Creating "mind-sticky" storytelling and visuals
Crafting handouts that allow your presentation to live on after the handshakes
Filled with examples of exceptional-and not so exceptional-presentations, along with clear explanations of why they do and don't work, this comprehensive guidebook provides every tool you need to become a standout presenter whose message is certain to leave a powerful, lasting impression.
Despite what most people think, it's not because they were delivered well. It's because they were crafted in a way that deeply aligned with how your brain wants to consume information. The presentations that failed did so precisely because they violated the largely unknown "natural laws" that govern how people actually learn.
In The Compelling Communicator, you will learn a proven process for designing presentations that touch your audience in a highly impactful way, motivating them to take your desired action by:
Building around a small number of powerful ideas
Keeping content within the audience's "brain bandwidth"
Developing logical narrative structure
Anchoring communication in the listener's priorities
Creating "mind-sticky" storytelling and visuals
Crafting handouts that allow your presentation to live on after the handshakes
Filled with examples of exceptional-and not so exceptional-presentations, along with clear explanations of why they do and don't work, this comprehensive guidebook provides every tool you need to become a standout presenter whose message is certain to leave a powerful, lasting impression.
Tim and his wife Ruth are British by birth, but now reside in Montana where they're raising their four wonderful kids - three in college and one in high school. Tim is passionate about his family, fly fishing, and his church.
You can contact Tim at:
[...]
| Erscheinungsjahr: | 2016 |
|---|---|
| Fachbereich: | Werbung & Marketing |
| Genre: | Wirtschaft |
| Rubrik: | Recht & Wirtschaft |
| Medium: | Taschenbuch |
| Seiten: | 318 |
| ISBN-13: | 9780998237312 |
| ISBN-10: | 0998237310 |
| Sprache: | Englisch |
| Ausstattung / Beilage: | Paperback |
| Einband: | Kartoniert / Broschiert |
| Autor: | Pollard, Tim |
| Hersteller: | Conder House Press |
| Maße: | 229 x 152 x 19 mm |
| Von/Mit: | Tim Pollard |
| Erscheinungsdatum: | 09.12.2016 |
| Gewicht: | 0,518 kg |
Tim and his wife Ruth are British by birth, but now reside in Montana where they're raising their four wonderful kids - three in college and one in high school. Tim is passionate about his family, fly fishing, and his church.
You can contact Tim at:
[...]
| Erscheinungsjahr: | 2016 |
|---|---|
| Fachbereich: | Werbung & Marketing |
| Genre: | Wirtschaft |
| Rubrik: | Recht & Wirtschaft |
| Medium: | Taschenbuch |
| Seiten: | 318 |
| ISBN-13: | 9780998237312 |
| ISBN-10: | 0998237310 |
| Sprache: | Englisch |
| Ausstattung / Beilage: | Paperback |
| Einband: | Kartoniert / Broschiert |
| Autor: | Pollard, Tim |
| Hersteller: | Conder House Press |
| Maße: | 229 x 152 x 19 mm |
| Von/Mit: | Tim Pollard |
| Erscheinungsdatum: | 09.12.2016 |
| Gewicht: | 0,518 kg |
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