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This book is designed to help students think critically and understand fully how to strategically manage their future firms.
This book is designed to help students think critically and understand fully how to strategically manage their future firms.
Allen Amason is Dean of the College of Business at Georgia State University, USA
Andrew Ward is Associate Professor of Management at Lehigh University, USA
1. An Introduction to Strategic Management 2. Understanding Organizational Performance 3. Tools of the Trade 4. Analyzing the Environment 5. Organizational Strengths and Weaknesses: Analyzing a Firm's Capabilities and Resources 6. Strategies for Competitive Advantage 7. Corporate and Multi-Business Unit Strategy 8. Implementation, Adaptation and Learning 9. Disruptive Megatrends 10. Issues of Context, Setting and Application
Erscheinungsjahr: | 2020 |
---|---|
Fachbereich: | Management |
Genre: | Wirtschaft |
Rubrik: | Recht & Wirtschaft |
Medium: | Taschenbuch |
ISBN-13: | 9780367430061 |
ISBN-10: | 0367430061 |
Sprache: | Englisch |
Einband: | Kartoniert / Broschiert |
Autor: |
Amason, Allen
Ward, Andrew |
Auflage: | 2nd edition |
Hersteller: | Taylor & Francis |
Maße: | 254 x 179 x 30 mm |
Von/Mit: | Allen Amason (u. a.) |
Erscheinungsdatum: | 11.08.2020 |
Gewicht: | 0,631 kg |
Allen Amason is Dean of the College of Business at Georgia State University, USA
Andrew Ward is Associate Professor of Management at Lehigh University, USA
1. An Introduction to Strategic Management 2. Understanding Organizational Performance 3. Tools of the Trade 4. Analyzing the Environment 5. Organizational Strengths and Weaknesses: Analyzing a Firm's Capabilities and Resources 6. Strategies for Competitive Advantage 7. Corporate and Multi-Business Unit Strategy 8. Implementation, Adaptation and Learning 9. Disruptive Megatrends 10. Issues of Context, Setting and Application
Erscheinungsjahr: | 2020 |
---|---|
Fachbereich: | Management |
Genre: | Wirtschaft |
Rubrik: | Recht & Wirtschaft |
Medium: | Taschenbuch |
ISBN-13: | 9780367430061 |
ISBN-10: | 0367430061 |
Sprache: | Englisch |
Einband: | Kartoniert / Broschiert |
Autor: |
Amason, Allen
Ward, Andrew |
Auflage: | 2nd edition |
Hersteller: | Taylor & Francis |
Maße: | 254 x 179 x 30 mm |
Von/Mit: | Allen Amason (u. a.) |
Erscheinungsdatum: | 11.08.2020 |
Gewicht: | 0,631 kg |