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The authors demonstrate their unique Strategy Cycle approach, which combines strategic logic (in the form of detailed plans) with the aesthetic, creative and interpretive process of bringing a strategy to life by storytelling. They examine familiar planning tools to identify where value truly lies, while introducing new ideas and methods, culminating in a simple and succinct 10-component strategy.
Visit the authors' website at [...].uk
The authors demonstrate their unique Strategy Cycle approach, which combines strategic logic (in the form of detailed plans) with the aesthetic, creative and interpretive process of bringing a strategy to life by storytelling. They examine familiar planning tools to identify where value truly lies, while introducing new ideas and methods, culminating in a simple and succinct 10-component strategy.
Visit the authors' website at [...].uk
2. A Brief History of Strategy and Strategists
3. Diagnosis
4. Intent
5. Trends and Opportunities
6. Resources and Capability
7. Strategic Options
8. Evaluating Strategy
9. Building a Comprehensive Strategy
10. The Strategy Cycle
11. Logic to Action
12. Complexity, Strategy, Transformation and Leadership
13. The Strategy Cycle in Practice
Case Study 1: Apple
Case Study 2: Nokia
Case Study 3: ABB
Case Study 4: Nine Dragons
Appendix 1: Strategy Cycle templates
Appendix 2: Writing a Business Plan
Appendix 3: Writing Strategy Assignments
Index
| Erscheinungsjahr: | 2023 |
|---|---|
| Fachbereich: | Management |
| Genre: | Wirtschaft |
| Rubrik: | Recht & Wirtschaft |
| Medium: | Taschenbuch |
| Inhalt: | Kartoniert / Broschiert |
| ISBN-13: | 9781350347588 |
| ISBN-10: | 1350347582 |
| Sprache: | Englisch |
| Einband: | Kartoniert / Broschiert |
| Autor: |
Robinson, Craig
Maclean, Donald Macintosh, Robert |
| Hersteller: | Bloomsbury Publishing PLC |
| Maße: | 232 x 154 x 15 mm |
| Von/Mit: | Craig Robinson (u. a.) |
| Erscheinungsdatum: | 06.04.2023 |
| Gewicht: | 0,422 kg |
2. A Brief History of Strategy and Strategists
3. Diagnosis
4. Intent
5. Trends and Opportunities
6. Resources and Capability
7. Strategic Options
8. Evaluating Strategy
9. Building a Comprehensive Strategy
10. The Strategy Cycle
11. Logic to Action
12. Complexity, Strategy, Transformation and Leadership
13. The Strategy Cycle in Practice
Case Study 1: Apple
Case Study 2: Nokia
Case Study 3: ABB
Case Study 4: Nine Dragons
Appendix 1: Strategy Cycle templates
Appendix 2: Writing a Business Plan
Appendix 3: Writing Strategy Assignments
Index
| Erscheinungsjahr: | 2023 |
|---|---|
| Fachbereich: | Management |
| Genre: | Wirtschaft |
| Rubrik: | Recht & Wirtschaft |
| Medium: | Taschenbuch |
| Inhalt: | Kartoniert / Broschiert |
| ISBN-13: | 9781350347588 |
| ISBN-10: | 1350347582 |
| Sprache: | Englisch |
| Einband: | Kartoniert / Broschiert |
| Autor: |
Robinson, Craig
Maclean, Donald Macintosh, Robert |
| Hersteller: | Bloomsbury Publishing PLC |
| Maße: | 232 x 154 x 15 mm |
| Von/Mit: | Craig Robinson (u. a.) |
| Erscheinungsdatum: | 06.04.2023 |
| Gewicht: | 0,422 kg |
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