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Learn to:
- Set up a store and follow eBay rules
- Source and price merchandise, keep your books, and stay legal
- Establish a Web identity through social media
- Use software to help you budget, ship merchandise, and serve customers
Ready to make money? Let the bestselling eBay author guide you to online business success!
You've been flirting with the idea of launching an eBay business. Now you don't have to go it alone! Marsha Collier has been a runaway success on eBay for more than a decade, and she willingly shares her secrets in this fun, easy-to-follow guide. Here's how to get started, discover what sells, manage your business, handle marketing, and make money!
Lay the groundwork ? decide how much time you can give to the project and what to sell, get your equipment, and set up shop All about inventory ? get great tips on where to find merchandise, how to price it, and where to list it The Web and more ? see how a great Web site and social media marketing can bring in business Seller beware ? learn about eBay's fees, handy tools to help you calculate expenses, and how to budget Super selling ? find out how to take photos and write listings that showcase your items Show me the money ? discover what you need to know about payment methods and how to protect yourself from fraud Ship shape ? compare shipping carriers and find out how to get the best deal Keep the tax man happy ? all about licenses, taxes, and foolproof bookkeepingOpen the book and find:
- How to turn your passions into eBay profits
- All about eBay's seller services
- Surprising places to find stuff to sell
- Customer service tips
- How to get free shipping materials
- Tips for stocking an effective office for your business
- Advice on staying legal
- Real-life stories from happy eBay sellers
Learn to:
- Set up a store and follow eBay rules
- Source and price merchandise, keep your books, and stay legal
- Establish a Web identity through social media
- Use software to help you budget, ship merchandise, and serve customers
Ready to make money? Let the bestselling eBay author guide you to online business success!
You've been flirting with the idea of launching an eBay business. Now you don't have to go it alone! Marsha Collier has been a runaway success on eBay for more than a decade, and she willingly shares her secrets in this fun, easy-to-follow guide. Here's how to get started, discover what sells, manage your business, handle marketing, and make money!
Lay the groundwork ? decide how much time you can give to the project and what to sell, get your equipment, and set up shop All about inventory ? get great tips on where to find merchandise, how to price it, and where to list it The Web and more ? see how a great Web site and social media marketing can bring in business Seller beware ? learn about eBay's fees, handy tools to help you calculate expenses, and how to budget Super selling ? find out how to take photos and write listings that showcase your items Show me the money ? discover what you need to know about payment methods and how to protect yourself from fraud Ship shape ? compare shipping carriers and find out how to get the best deal Keep the tax man happy ? all about licenses, taxes, and foolproof bookkeepingOpen the book and find:
- How to turn your passions into eBay profits
- All about eBay's seller services
- Surprising places to find stuff to sell
- Customer service tips
- How to get free shipping materials
- Tips for stocking an effective office for your business
- Advice on staying legal
- Real-life stories from happy eBay sellers
Marsha Collier is a world-renowned eBay maven, sought-after speaker, and bestselling author on eBay topics, with more than a million copies of her books in print. She has written all editions of eBay For Dummies, Starting an eBay Business For Dummies, and eBay Business All-in-One For Dummies.
Introduction 1
Part I: Getting Serious about eBay 7
Chapter 1: Launching Your Business on eBay 9
Chapter 2: The Finer Points of eBay Selling 31
Chapter 3: Cool eBay Tools 57
Chapter 4: Safe Selling Equals Profitable Sales 83
Chapter 5: Expanding Sales with an eBay Store 103
Part II: Setting Up Shop 119
Chapter 6: Finding Merchandise to Up Your Profits 121
Chapter 7: Pricing Your Items to Sell 139
Chapter 8: Establishing and Marketing Your Web Site 151
Part III: Business Is Business - Time to Get Serious 167
Chapter 9: Software Built for Online Auctions 169
Chapter 10: Dollars and Sense: Budgeting and Marketing Your Sales 185
Chapter 11: Setting Up Listings That Sell 199
Chapter 12: Providing Excellent Customer Service 219
Chapter 13: Collecting Your Money 231
Chapter 14: Shipping Your Items: Sending Them Fast and Saving Money 249
Part IV: Your eBay Back Office 263
Chapter 15: Getting Legal: Understanding Taxes and Licenses 265
Chapter 16: Savvy Record Keeping - Keeping the Tax Man at Bay 277
Chapter 17: Building an eBay Back Office 293
Part V: The Part of Tens 311
Chapter 18: Ten (or So) Sellers Who've Made the Jump from Hobby to Profits 313
Chapter 19: Ten Other Places to Move Your Merchandise 323
Appendix A: eBay Business Glossary 333
Appendix B: The Hows and Whys of a Home Network 339
Index 345
| Genre: | Informatik |
|---|---|
| Rubrik: | Naturwissenschaften & Technik |
| Medium: | Taschenbuch |
| ISBN-13: | 9781118004678 |
| ISBN-10: | 1118004671 |
| Sprache: | Englisch |
| Einband: | Kartoniert / Broschiert |
| Autor: | Collier, Marsha |
| Auflage: | 4th edition |
| Hersteller: |
Wiley
John Wiley & Sons |
| Maße: | 235 x 191 x 21 mm |
| Von/Mit: | Marsha Collier |
| Erscheinungsdatum: | 12.04.2011 |
| Gewicht: | 0,719 kg |
Marsha Collier is a world-renowned eBay maven, sought-after speaker, and bestselling author on eBay topics, with more than a million copies of her books in print. She has written all editions of eBay For Dummies, Starting an eBay Business For Dummies, and eBay Business All-in-One For Dummies.
Introduction 1
Part I: Getting Serious about eBay 7
Chapter 1: Launching Your Business on eBay 9
Chapter 2: The Finer Points of eBay Selling 31
Chapter 3: Cool eBay Tools 57
Chapter 4: Safe Selling Equals Profitable Sales 83
Chapter 5: Expanding Sales with an eBay Store 103
Part II: Setting Up Shop 119
Chapter 6: Finding Merchandise to Up Your Profits 121
Chapter 7: Pricing Your Items to Sell 139
Chapter 8: Establishing and Marketing Your Web Site 151
Part III: Business Is Business - Time to Get Serious 167
Chapter 9: Software Built for Online Auctions 169
Chapter 10: Dollars and Sense: Budgeting and Marketing Your Sales 185
Chapter 11: Setting Up Listings That Sell 199
Chapter 12: Providing Excellent Customer Service 219
Chapter 13: Collecting Your Money 231
Chapter 14: Shipping Your Items: Sending Them Fast and Saving Money 249
Part IV: Your eBay Back Office 263
Chapter 15: Getting Legal: Understanding Taxes and Licenses 265
Chapter 16: Savvy Record Keeping - Keeping the Tax Man at Bay 277
Chapter 17: Building an eBay Back Office 293
Part V: The Part of Tens 311
Chapter 18: Ten (or So) Sellers Who've Made the Jump from Hobby to Profits 313
Chapter 19: Ten Other Places to Move Your Merchandise 323
Appendix A: eBay Business Glossary 333
Appendix B: The Hows and Whys of a Home Network 339
Index 345
| Genre: | Informatik |
|---|---|
| Rubrik: | Naturwissenschaften & Technik |
| Medium: | Taschenbuch |
| ISBN-13: | 9781118004678 |
| ISBN-10: | 1118004671 |
| Sprache: | Englisch |
| Einband: | Kartoniert / Broschiert |
| Autor: | Collier, Marsha |
| Auflage: | 4th edition |
| Hersteller: |
Wiley
John Wiley & Sons |
| Maße: | 235 x 191 x 21 mm |
| Von/Mit: | Marsha Collier |
| Erscheinungsdatum: | 12.04.2011 |
| Gewicht: | 0,719 kg |
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