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Selling the Five Rings: The Ioc and the Rise of the Olympic Commercialism
Taschenbuch von Robert K. Barney (u. a.)
Sprache: Englisch

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Beschreibung
Selling the Five Rings outlines the rise of the Olympic movement from an envisioned instrument of peace and brotherhood to a transnational commercial giant of imposing power and influence. Using primary source documents such as minutes of the IOC General Sessions, minutes and reports of various IOC subcommittees and commissions concerned with finance, reports of key marketing agencies, and the letters and memoranda written to and by the major figures in Olympic history, the authors track the history of a fascinating global institution. Recognized by Choice as an Outstanding Academic Title in 2002, this newly revised paperback edition includes in-depth coverage of the 2002 Salt Lake City winter games, as well as analysis of the Salt Lake City bribery scandal and the pairs figure skating scandal.
Selling the Five Rings outlines the rise of the Olympic movement from an envisioned instrument of peace and brotherhood to a transnational commercial giant of imposing power and influence. Using primary source documents such as minutes of the IOC General Sessions, minutes and reports of various IOC subcommittees and commissions concerned with finance, reports of key marketing agencies, and the letters and memoranda written to and by the major figures in Olympic history, the authors track the history of a fascinating global institution. Recognized by Choice as an Outstanding Academic Title in 2002, this newly revised paperback edition includes in-depth coverage of the 2002 Salt Lake City winter games, as well as analysis of the Salt Lake City bribery scandal and the pairs figure skating scandal.
Über den Autor

Robert Barney is professor emeritus and founding director emeritus of the International Center for Olympic Studies, School of Kinesiology, University of Western Ontario.
Stephen Wenn is associate professor and chair of kinesiology and physical education at Wilfrid Laurier University.
Scott Martyn is associate professor human kinetics at the University of Windsor.

Details
Empfohlen (von): 18
Erscheinungsjahr: 2004
Genre: Importe, Sport
Produktart: Nachschlagewerke
Rubrik: Hobby & Freizeit
Thema: Lexika & Handbücher
Medium: Taschenbuch
Inhalt: Einband - flex.(Paperback)
ISBN-13: 9780874808094
ISBN-10: 087480809X
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Barney, Robert K.
Wenn, Stephen R.
Martyn, Scott G.
Auflage: Revised
Hersteller: University of Utah Press
Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße: 227 x 136 x 25 mm
Von/Mit: Robert K. Barney (u. a.)
Erscheinungsdatum: 30.08.2004
Gewicht: 0,603 kg
Artikel-ID: 108155938
Über den Autor

Robert Barney is professor emeritus and founding director emeritus of the International Center for Olympic Studies, School of Kinesiology, University of Western Ontario.
Stephen Wenn is associate professor and chair of kinesiology and physical education at Wilfrid Laurier University.
Scott Martyn is associate professor human kinetics at the University of Windsor.

Details
Empfohlen (von): 18
Erscheinungsjahr: 2004
Genre: Importe, Sport
Produktart: Nachschlagewerke
Rubrik: Hobby & Freizeit
Thema: Lexika & Handbücher
Medium: Taschenbuch
Inhalt: Einband - flex.(Paperback)
ISBN-13: 9780874808094
ISBN-10: 087480809X
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Barney, Robert K.
Wenn, Stephen R.
Martyn, Scott G.
Auflage: Revised
Hersteller: University of Utah Press
Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße: 227 x 136 x 25 mm
Von/Mit: Robert K. Barney (u. a.)
Erscheinungsdatum: 30.08.2004
Gewicht: 0,603 kg
Artikel-ID: 108155938
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