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Beschreibung
Outlines the growth and development of marketing and branding practices in public education. The authors highlight why these practices have become important across key fields within public education, including leadership and governance, budgeting and finance, strategic initiatives, use of new technology, the role of teachers in marketing, and messaging.
Outlines the growth and development of marketing and branding practices in public education. The authors highlight why these practices have become important across key fields within public education, including leadership and governance, budgeting and finance, strategic initiatives, use of new technology, the role of teachers in marketing, and messaging.
Über den Autor

Catherine DiMartino is an associate professor in the Department of Administrative and Instructional Leadership at St. John's University. Sarah Butler Jessen is a faculty member at the University of Southern Maine's Muskie School of Public Service.

Details
Erscheinungsjahr: 2018
Fachbereich: Bildungswesen
Genre: Erziehung & Bildung, Importe
Rubrik: Sozialwissenschaften
Medium: Taschenbuch
ISBN-13: 9780807758885
ISBN-10: 0807758884
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: DiMartino, Catherine
Jessen, Sarah Butler
Hersteller: Teachers College Press
Verantwortliche Person für die EU: Mare Nostrum Group B.V., Doelen 72, ?-4831 GR Breda, gpsr@mare-nostrum.co.uk
Maße: 224 x 154 x 13 mm
Von/Mit: Catherine DiMartino (u. a.)
Erscheinungsdatum: 20.04.2018
Gewicht: 0,294 kg
Artikel-ID: 111267591