Bernard Lane was the Founding Editor of the Journal of Sustainable Tourism, and edited the journal for 25 years. He is a researcher, consultant and consumer of rural tourism.

Elisabeth Kastenholz is an Associate Professor at the University of Aveiro in Portugal. She specialises in marketing and rural tourism studies.

1. Rural tourism: the evolution of practice and research approaches towards a new generation concept? 2. More than sense of place? Exploring the emotional dimension of rural tourism experiences 3. Food tourism, niche markets and products in rural tourism: combining the intimacy model and the experience economy as a rural development strategy 4. Rural tourism and the craft beer experience: factors influencing brand loyalty in rural North Carolina, USA 5. Landscape and the rural tourism experience: identifying key elements, addressing potential, and implications for the future 6. Wind farms and the rural tourism experience problem or possible productive integration? The views of visitors and residents of a Portuguese village 7. Bird watching and avitourism: a global review of research into its participant markets, distribution and impacts, highlighting future research priorities to inform sustainable avitourism management 8. The central role of leadership in rural tourism development: a theoretical framework and case studies 9. Avoiding burnout: the succession planning, governance and resourcing of rural tourism festivals 10. Networks, citizenship behaviours and destination effectiveness: a comparative study of two Chinese rural tourism destinations 11. Community participation in sustainable rural tourism experience creation: a long-term appraisal and lessons from a thematic villages project in Poland 12. The co-evolution of rural tourism and sustainable rural development in Hongdong, Korea: complexity, conflict and local response 13. Rural tourism and the development of Internet-based accommodation booking platforms: a study in the advantages, dangers and implications of innovation