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Risk Communication
A Mental Models Approach
Taschenbuch von M. Granger Morgan (u. a.)
Sprache: Englisch

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Beschreibung
Explains how to develop more effective risk communications using the Carnegie Mellon mental-model approach.
Explains how to develop more effective risk communications using the Carnegie Mellon mental-model approach.
Inhaltsverzeichnis
1. Introduction; 2. The Carnegie Mellon mental models approach; 3. Creating an expert model of the risk; 4. Mental model interviews; 5. Confirmatory questionnaires; 6. Development and evaluation of communications; 7. Case studies: applications to environmental risks; 8. A mental models approach to HIV/AIDS; 9. Some concluding remarks; Appendices.
Inhaltsverzeichnis
1. Introduction; 2. The Carnegie Mellon mental models approach; 3. Creating an expert model of the risk; 4. Mental model interviews; 5. Confirmatory questionnaires; 6. Development and evaluation of communications; 7. Case studies: applications to environmental risks; 8. A mental models approach to HIV/AIDS; 9. Some concluding remarks; Appendices.
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