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Cover: 9781108708241 | Research Methods in Business Studies | Pervez Ghauri (u. a.) | Buch
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Research Methods in Business Studies
Taschenbuch von Pervez Ghauri (u. a.)
Sprache: Englisch

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Beschreibung
Providing clear, practical explanations of research methods in business studies, this guide is indispensable for students writing reports.
Providing clear, practical explanations of research methods in business studies, this guide is indispensable for students writing reports.
Über den Autor
Pervez Ghauri is Professor of International Business at University of Birmingham. Ghauri is the Editor-in-Chief of the International Business Review and Consulting Editor for the Journal of International Business Studies. Ghauri has published more than thirty books and more than hundred articles in top level journals.
Inhaltsverzeichnis
Part I. Challenges and Ambiguities of Business Research: 1. Introduction; 2. Research in business studies; Part II. The Research Process: 3. The research process; 4. Research problems; 5. Research design; 6. Measurements; Part III. Implementation: 7. Data collection for qualitative research; 8. Qualitative data analysis; 9. Data collection for quantitative research; 10. Description and preliminary analysis of quantitative data; 11. Multiple regression; 12. Additional methods of quantitative analysis; 13. Cross-cultural research; 14. Writing the final report.
Details
Erscheinungsjahr: 2020
Fachbereich: Management
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Inhalt: Kartoniert / Broschiert
ISBN-13: 9781108708241
ISBN-10: 1108708242
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Ghauri, Pervez
Grønhaug, Kjell
Strange, Roger
Auflage: 5th Revised edition
Hersteller: Cambridge University Press
Maße: 244 x 170 x 19 mm
Von/Mit: Pervez Ghauri (u. a.)
Erscheinungsdatum: 12.03.2020
Gewicht: 0,601 kg
Artikel-ID: 117846208
Über den Autor
Pervez Ghauri is Professor of International Business at University of Birmingham. Ghauri is the Editor-in-Chief of the International Business Review and Consulting Editor for the Journal of International Business Studies. Ghauri has published more than thirty books and more than hundred articles in top level journals.
Inhaltsverzeichnis
Part I. Challenges and Ambiguities of Business Research: 1. Introduction; 2. Research in business studies; Part II. The Research Process: 3. The research process; 4. Research problems; 5. Research design; 6. Measurements; Part III. Implementation: 7. Data collection for qualitative research; 8. Qualitative data analysis; 9. Data collection for quantitative research; 10. Description and preliminary analysis of quantitative data; 11. Multiple regression; 12. Additional methods of quantitative analysis; 13. Cross-cultural research; 14. Writing the final report.
Details
Erscheinungsjahr: 2020
Fachbereich: Management
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Inhalt: Kartoniert / Broschiert
ISBN-13: 9781108708241
ISBN-10: 1108708242
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Ghauri, Pervez
Grønhaug, Kjell
Strange, Roger
Auflage: 5th Revised edition
Hersteller: Cambridge University Press
Maße: 244 x 170 x 19 mm
Von/Mit: Pervez Ghauri (u. a.)
Erscheinungsdatum: 12.03.2020
Gewicht: 0,601 kg
Artikel-ID: 117846208
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