Predictive Analytics, Data Mining and Big ...

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Sprache: Englisch

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Beschreibung

This in-depth guide provides managers with a solid understanding of data and data trends, the opportunities that it can offer to businesses, and the dangers of these technologies. Written in an accessible style, Steven Finlay provides a contextual roadmap for developing solutions that deliver benefits to organizations.

Über den Autor

Steven Finlay is one of the UK's leading experts on predictive analytics and its application within Big Data environments. He has extensive experience of developing predictive analytics solutions within Financial Services, Retailing and Government organisations. Steven is currently Head of Analytics at HML, the UK's largest provider of mortgage administration services. Previously he has worked as a data scientist, consultant and project manager for a variety of organizations in both the public and private sectors. Steven has a PhD in predictive analytics and is an Honorary Research Fellow in the Management Science Department at Lancaster University in the UK.

Zusammenfassung

Broad, yet disciplined approach with extensive experience of private, academic, and government sectors the author is uniquely placed to offer valuable and relevant insights

The book will appeal to a broad range of people in many organizations as a practical guide, designed for managers and practitioners

Fresh perspective on Big Data: tracks the development of Big Data from its beginnings in the 1980s

Inhaltsverzeichnis

1. Introduction 2. Using Predictive Models 3. Analytics, Organization and Culture 4. The Value of Data 5. Ethics and Legislation 6. Types of Predictive Models 7. The Predictive Analytics Process 8. How to Build a Predictive Model 9. Text Mining and Social Network Analysis 10. Hardware, Software and All That Jazz

Details

Erscheinungsjahr:	2014
Fachbereich:	Management
Genre:	Wirtschaft
Rubrik:	Recht & Wirtschaft
Medium:	Taschenbuch
Seiten:	264
Reihe:	Business in the Digital Economy
Inhalt:	xii 260 S.
ISBN-13:	9781349478682
ISBN-10:	1349478687
Sprache:	Englisch
Ausstattung / Beilage:	Paperback
Einband:	Kartoniert / Broschiert
Autor:	Finlay, S.
Auflage:	1st ed. 2014
Hersteller:	Palgrave Macmillan Palgrave Macmillan UK Business in the Digital Economy
Maße:	235 x 155 x 15 mm
Von/Mit:	S. Finlay
Erscheinungsdatum:	01.01.2014
Gewicht:	0,406 kg

preigu-id: 103727712