Practical Management Science | Buch

Cover: 9781337406659 | Practical Management Science | Wayne L. Winston (u. a.) | Buch | 2018

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Sprache: Englisch

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Beschreibung

Learn to take full advantage of the power of spreadsheet modeling with PRACTICAL MANAGEMENT SCIENCE, 6E, geared entirely to Excel 2016. This edition uses an active-learning approach and realistic problems with the right amount of theory to ensure you establish a strong foundation. Exercises offer practical, hands-on experience with the methodologies. Examples and problems from finance, marketing, and operations management, and other areas of business illustrate how management science applies to your chosen profession -- and how you can use these skills on the job. The authors emphasize modeling rather than algebraic formulations and memorization of particular models. This edition also includes access to Palisade DecisionTools Suite (BigPicture, [...] PrecisionTree, StatTools, TopRank, NeuralTools, and Evolver) as well as SolverTable, for sensitivity analysis on optimization models. Chapters 15-17 are available online via MindTap.

Über den Autor

Wayne L. Winston is Professor Emeritus of Decision Sciences at the Kelley School of Business at Indiana University and is now Professor of Decision and Information Sciences at the Bauer College at the University of Houston. Dr. Winston has received more than 45 teaching awards and is a six-time recipient of the school-wide M.B.A. award. His current interest focuses on showing how to use spreadsheet models to solve business problems in all disciplines, particularly in finance, sports and marketing. In addition to publishing more than 20 articles in leading journals, Dr. Winston has written successful textbooks on topics including operations research, mathematical programming, simulation modeling, spreadsheet modeling, data analysis for managers, marketing analytics and more. Dr. Winston received his B.S. degree in mathematics from MIT and his Ph.D. in operations research from Yale.

Erscheinungsjahr:	2018
Fachbereich:	Allgemeines
Genre:	Wirtschaft
Rubrik:	Recht & Wirtschaft
Medium:	Buch
Reihe:	Mindtap for Communication Stud
Inhalt:	Gebunden
ISBN-13:	9781337406659
ISBN-10:	1337406651
Sprache:	Englisch
Einband:	Gebunden
Autor:	Winston, Wayne L. Albright, S. Christian
Auflage:	6. Auflage 2000
Hersteller:	Cengage Learning Mindtap for Communication Stud
Maße:	259 x 207 x 36 mm
Von/Mit:	Wayne L. Winston (u. a.)
Erscheinungsdatum:	01.01.2018
Gewicht:	1,766 kg

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