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Cover: 9781799887768 | Planning and Managing the Experience Economy in Tourism | Zelia Breda
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Planning and Managing the Experience Economy in Tourism
Taschenbuch von Zelia Breda
Sprache: Englisch

186,95 €*

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Lieferzeit 1-2 Wochen

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Beschreibung
Tourism is facing a new paradigm that has been brought on by the introduction of experiences in the development, management, and promotion of tourism. Associating experiences to tourism destination and products allows tourists to relate to their vacations differently and helps to fuel a destination's competitiveness and compliance with new needs and motivations that are being driven by the tourists. When properly design, managed, and developed, tourism experiences can contribute to the destination's overall sustainability by maximining tourism's positive impacts and fostering their spillover to local communities. Planning and Managing the Experience Economy in Tourism is an essential reference book that seeks to advance research on tourism experience as well as investigate how tourism experiences can create and increase tourism competitiveness. The book explores how the experience concept has evolved in the last decade, alongside the needs and motivations of consumers, and how it can be conceptualized, designed, managed, and implemented both at the tourism firm and destination levels. Delving further into concepts like creative tourism, destination attributes, and smart experiences, this book serves as a dynamic resource for travel agencies, tourism managers, tourism professionals, marketers, destination managers, government officials, policymakers, academicians, students, tourism officials, planners, and researchers.
Tourism is facing a new paradigm that has been brought on by the introduction of experiences in the development, management, and promotion of tourism. Associating experiences to tourism destination and products allows tourists to relate to their vacations differently and helps to fuel a destination's competitiveness and compliance with new needs and motivations that are being driven by the tourists. When properly design, managed, and developed, tourism experiences can contribute to the destination's overall sustainability by maximining tourism's positive impacts and fostering their spillover to local communities. Planning and Managing the Experience Economy in Tourism is an essential reference book that seeks to advance research on tourism experience as well as investigate how tourism experiences can create and increase tourism competitiveness. The book explores how the experience concept has evolved in the last decade, alongside the needs and motivations of consumers, and how it can be conceptualized, designed, managed, and implemented both at the tourism firm and destination levels. Delving further into concepts like creative tourism, destination attributes, and smart experiences, this book serves as a dynamic resource for travel agencies, tourism managers, tourism professionals, marketers, destination managers, government officials, policymakers, academicians, students, tourism officials, planners, and researchers.
Details
Erscheinungsjahr: 2021
Fachbereich: Allgemeines
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Seiten: 440
ISBN-13: 9781799887768
ISBN-10: 1799887766
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Redaktion: Breda, Zelia
Hersteller: Business Science Reference
Maße: 280 x 216 x 24 mm
Von/Mit: Zelia Breda
Erscheinungsdatum: 22.11.2021
Gewicht: 1,099 kg
preigu-id: 120848953
Details
Erscheinungsjahr: 2021
Fachbereich: Allgemeines
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Seiten: 440
ISBN-13: 9781799887768
ISBN-10: 1799887766
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Redaktion: Breda, Zelia
Hersteller: Business Science Reference
Maße: 280 x 216 x 24 mm
Von/Mit: Zelia Breda
Erscheinungsdatum: 22.11.2021
Gewicht: 1,099 kg
preigu-id: 120848953
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