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Establish a content promotion plan that puts your content in front of the right audience
Develop strategies and tactical plans for finding the channels best suited to your message such as social media and email marketing
Create effective content in a timely manner with the resources you have available
Track what is working and what needs improvement via an analytics platform to consistently produce strong marketing returns
Establish a content promotion plan that puts your content in front of the right audience
Develop strategies and tactical plans for finding the channels best suited to your message such as social media and email marketing
Create effective content in a timely manner with the resources you have available
Track what is working and what needs improvement via an analytics platform to consistently produce strong marketing returns
A veteran digital strategist, content marketer, and web developer, Andrew founded Andigo to help companies find the right mix of digital tools to support their brand and sales goals and help them understand how their marketing progress can be measured.
With a passion for collaboration and meaningful consensus, Andrew views his primary goal as encouraging engagement through solid information architecture, a great user experience, and compelling content. He is particularly passionate about working with B Corps and other mission-driven businesses.
Andrew's approach has garnered invitations to present at Social Media Week NY and WordCampNYC among other events. His writing on digital marketing, including privacy in marketing, appears on the Andigo blog, in a monthly column on [...], and for print and online publications like The New York Enterprise Report, Social Media Today, and GSG Worldwide's LinkedIn & Business and Tweeting & Business.
Andrew graduated with a B.A. in Philosophy from Bucknell University. He is engaged in a range of community volunteer work and his hobbies include fly fishing, baking bread, and cycling. He also loves collecting meaningless trivia. (Did you know the Lone Ranger made his mask from the cloth of his brother's vest after his brother was killed by "the bad guys?")Understand what your prospects want - and don't want - from you and your marketing
Learn how to build systems and processes that help automate your marketing
Gain the confidence to know when to experiment with your marketing and when consistency will be more productive
| Erscheinungsjahr: | 2022 |
|---|---|
| Fachbereich: | Betriebswirtschaft |
| Genre: | Wirtschaft |
| Rubrik: | Recht & Wirtschaft |
| Medium: | Taschenbuch |
| Seiten: | 240 |
| Inhalt: |
xx
218 S. 2 s/w Illustr. 218 p. 2 illus. |
| ISBN-13: | 9781484287439 |
| ISBN-10: | 1484287436 |
| Sprache: | Englisch |
| Ausstattung / Beilage: | Paperback |
| Einband: | Kartoniert / Broschiert |
| Autor: | Schulkind, Andrew |
| Auflage: | 1st ed. |
| Hersteller: |
Apress
Apress L.P. |
| Maße: | 235 x 155 x 14 mm |
| Von/Mit: | Andrew Schulkind |
| Erscheinungsdatum: | 02.12.2022 |
| Gewicht: | 0,371 kg |
A veteran digital strategist, content marketer, and web developer, Andrew founded Andigo to help companies find the right mix of digital tools to support their brand and sales goals and help them understand how their marketing progress can be measured.
With a passion for collaboration and meaningful consensus, Andrew views his primary goal as encouraging engagement through solid information architecture, a great user experience, and compelling content. He is particularly passionate about working with B Corps and other mission-driven businesses.
Andrew's approach has garnered invitations to present at Social Media Week NY and WordCampNYC among other events. His writing on digital marketing, including privacy in marketing, appears on the Andigo blog, in a monthly column on [...], and for print and online publications like The New York Enterprise Report, Social Media Today, and GSG Worldwide's LinkedIn & Business and Tweeting & Business.
Andrew graduated with a B.A. in Philosophy from Bucknell University. He is engaged in a range of community volunteer work and his hobbies include fly fishing, baking bread, and cycling. He also loves collecting meaningless trivia. (Did you know the Lone Ranger made his mask from the cloth of his brother's vest after his brother was killed by "the bad guys?")Understand what your prospects want - and don't want - from you and your marketing
Learn how to build systems and processes that help automate your marketing
Gain the confidence to know when to experiment with your marketing and when consistency will be more productive
| Erscheinungsjahr: | 2022 |
|---|---|
| Fachbereich: | Betriebswirtschaft |
| Genre: | Wirtschaft |
| Rubrik: | Recht & Wirtschaft |
| Medium: | Taschenbuch |
| Seiten: | 240 |
| Inhalt: |
xx
218 S. 2 s/w Illustr. 218 p. 2 illus. |
| ISBN-13: | 9781484287439 |
| ISBN-10: | 1484287436 |
| Sprache: | Englisch |
| Ausstattung / Beilage: | Paperback |
| Einband: | Kartoniert / Broschiert |
| Autor: | Schulkind, Andrew |
| Auflage: | 1st ed. |
| Hersteller: |
Apress
Apress L.P. |
| Maße: | 235 x 155 x 14 mm |
| Von/Mit: | Andrew Schulkind |
| Erscheinungsdatum: | 02.12.2022 |
| Gewicht: | 0,371 kg |
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