Edited by Ali Hossaini and Ngaire Blankenberg - With Gail Dexter Lord and Barry Lord

List of Figures and Tables

Preface
Gail Dexter Lord and Barry Lord

Introduction
Ngaire Blankenberg and Ali Hossaini

Section One: A new value proposition for museums in the Digital Age

Chapter 1: Discovering a New Kind of Dialogue
Chris Michaels

Chapter 2: The Omnichannel Museum
Ali Hossaini

Chapter 3: Making It Personal: Putting data at the heart of your museum
Rob Stein

Section Two: Transforming the way we relate to our community

Chapter 4: Social Media and Audience Development
Ngaire Blankenberg
Interview with Alex Espinós and Gloria Castellví: Follow Me, Growing Your Twitter Community

Chapter 5: Analytics
Katie Moffatt
Interview with Mark Pajak: A Head for Numbers

Chapter 6: Museum Learning in the Digital Age
Ngaire Blankenberg

Chapter 7: New Frontiers in the Visitor Experience
Lisa Wright
Interview with Jake Barton: Digital Pen at the Cooper Hewitt Museum
Interview with Jessica Doig: Planning New Technologies

Section Three: Transforming the way we work

Chapter 8: Content for Every Channel
Ali Hossaini

Chapter 9: The pursuit of efficient relevance: An Enterprise Content Management System
Corey Timpson

Chapter 10: Digital Collections Management
Edward Purvis
Interview with Pam Babes: Using Volunteeers for Digitization Projects

Chapter 11: Digital Project Management
Rachel Clements Walker
Interview with Adam Patron: Agile Projects at the Metropolitan Museum of Art
Interview with Eileen Wills: Digital Projects in Museums

Chapter 12: User Experience Design
Marco Mason

Section Four: Resilience and Sustainability

Chapter 13: Digital and Museum Organization
Ngaire Blankenberg

Chapter 14: IT Infrastructure
Ali Hossaini
Interview with Kevin Cunningham: Developing Flexible Infrastructure for the 21st Century Museum

Chapter 15: Digital Revenues
Ngaire Blankenberg and Ali Hossaini

Afterword: Clicks & Bricks
Ali Hossaini

About the Authors

Glossary

Bibliography