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2. What Makes an Event a Mega-Event? Definitions and sizes (Martin Muller)
3. Theorizing the Governance of Sport Mega-Events: A Principal-agent Perspective (Arnout Geeraert)
4. Risk Management for the Olympics and Football World Cup (Will Jennings)
5. The Hosting of Sport Mega-Events: A Cost Efficient Perspective (Harry Arne Solberg, Eva Lechner and Jens Alm)
6. Managing the Finances of Sport Mega-Events (Paul Kitchin and Robert Wilson)
7. Broadcasting Sport Mega-Events (Hunter Fujak, Stephen Frawley and Ashlee Morgan)
8. Sponsorship and Sport Mega-Events (Ashlee Morgan, Stephen Frawley, Hunter Fujak and Sarah Cobourn)
9. New Media Development and Strategies for Sport Mega-Events: The Olympic Games and the Football World Cup (Adam Karg and Daniel Lock)
10. Event Leverage and Sport Mega-Events (Nico Schulenkorf, Katie Schlenker and Alana Thomson)
11. The Social and Environmental Consequences of Hosting Mega-Sport Events (Alana Thomson, Katie Schlenker, Nico Schulenkorf and Elizabeth Brooking)
12. Legacy and Sustainability Aims and Outcomes at the Olympic Games and the Football World Cup (Richard Cashman)
2. What Makes an Event a Mega-Event? Definitions and sizes (Martin Muller)
3. Theorizing the Governance of Sport Mega-Events: A Principal-agent Perspective (Arnout Geeraert)
4. Risk Management for the Olympics and Football World Cup (Will Jennings)
5. The Hosting of Sport Mega-Events: A Cost Efficient Perspective (Harry Arne Solberg, Eva Lechner and Jens Alm)
6. Managing the Finances of Sport Mega-Events (Paul Kitchin and Robert Wilson)
7. Broadcasting Sport Mega-Events (Hunter Fujak, Stephen Frawley and Ashlee Morgan)
8. Sponsorship and Sport Mega-Events (Ashlee Morgan, Stephen Frawley, Hunter Fujak and Sarah Cobourn)
9. New Media Development and Strategies for Sport Mega-Events: The Olympic Games and the Football World Cup (Adam Karg and Daniel Lock)
10. Event Leverage and Sport Mega-Events (Nico Schulenkorf, Katie Schlenker and Alana Thomson)
11. The Social and Environmental Consequences of Hosting Mega-Sport Events (Alana Thomson, Katie Schlenker, Nico Schulenkorf and Elizabeth Brooking)
12. Legacy and Sustainability Aims and Outcomes at the Olympic Games and the Football World Cup (Richard Cashman)
Fachbereich: | Werbung & Marketing |
---|---|
Genre: | Wirtschaft |
Rubrik: | Recht & Wirtschaft |
Medium: | Taschenbuch |
ISBN-13: | 9781138796775 |
ISBN-10: | 1138796778 |
Sprache: | Englisch |
Herstellernummer: | Y169450 |
Redaktion: | Frawley, Stephen |
Auflage: | 1st ed. |
Hersteller: | Taylor & Francis |
Verantwortliche Person für die EU: | preigu, Ansas Meyer, Lengericher Landstr. 19, D-49078 Osnabrück, mail@preigu.de |
Maße: | 10 x 156 x 235 mm |
Von/Mit: | Stephen Frawley |
Erscheinungsdatum: | 16.06.2016 |
Gewicht: | 0,316 kg |
Fachbereich: | Werbung & Marketing |
---|---|
Genre: | Wirtschaft |
Rubrik: | Recht & Wirtschaft |
Medium: | Taschenbuch |
ISBN-13: | 9781138796775 |
ISBN-10: | 1138796778 |
Sprache: | Englisch |
Herstellernummer: | Y169450 |
Redaktion: | Frawley, Stephen |
Auflage: | 1st ed. |
Hersteller: | Taylor & Francis |
Verantwortliche Person für die EU: | preigu, Ansas Meyer, Lengericher Landstr. 19, D-49078 Osnabrück, mail@preigu.de |
Maße: | 10 x 156 x 235 mm |
Von/Mit: | Stephen Frawley |
Erscheinungsdatum: | 16.06.2016 |
Gewicht: | 0,316 kg |