Mary J. Cronin focuses her teaching and research on social impact, entrepreneurship and responsible enterprise. She has authored 10 earlier books on innovative technologies including business on the Internet, digital commerce, mobile applications, and smart products. Dr. Cronin received her doctorate at Brown University, where she currently serves on the Advisory Committee for Computing and Information Technology. She is a member of the editorial board of Electronic Markets and has more than 25 years experience in managing and advising technology-intensive organizations as a consultant and board member.

Presents innovative strategies for sustainable, socially responsible enterprise management

Case studies illustrate successful strategies

Editors and contributors are some of the most prominent researchers and practitioners in Corporate Social Responsibility

Includes supplementary material: [...]

Part I INTRODUCTION.- Managing for Return on Social Innovation (ROSI): Pillars for Sustainable Social Impact.- Part II SOCIAL JUSTICE AND SUSTAINABLE ENTERPRISE.- A Marketplace Approach to Building and Supporting Sustainable Social Purpose Organizations.- Social Enterprise for Economic Opportunity at UTEC.- Food With Purpose: Haley House Bakery Café and Dudley Dough.- PART III RETHINKING CORPORATE SOCIAL RESPONSIBILITY FROM THE OUTSIDE IN.- Evolution, Innovation, and Best Practices in Corporate Social Impact.- Transformation through Social Impact at Whirlpool.- Embedding Environmental Advocates: EDF Climate Corps.- Stakeholder Voices Shaping Community Engagement at b.good.- PART IV PUBLIC-PRIVATE PARTNERSHIPS TO MAKE CITIES MORE LIVABLE FOR ALL.- Co-Creating More Livable Cities.- Transforming the Urban Built Environment: The Seattle 2030 District as a Model for Collaborative Change.- A Community-Driven Change Model in Battle Creek: Project 20/20.- PART V INVESTING FOR SCALABLESOCIAL CHANGE.- Catalyzing Social Impact Investments.- Impact Investing at the Base of the Pyramid: Unitus Seed Fund.- PART VI MEASURING AND REPORTING ON SOCIAL IMPACT.- Measuring Success in the Development of Smart and Sustainable Cities.- Measuring Your Company's Impact: How to Make the Most of Sustainability Reporting Frameworks.