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Beschreibung
The UEFA European Football Championship 2008TM (EURO 2008) was the largest sports event ever organized in Switzerland. The host nations Austria and Switzerland emphasized the sustainability of the event. Through their analysis the authors argue that well-known principles of sustainability and policy were not uniformly implemented for the EURO 2008. Nonetheless, this book shows how, in Switzerland, a legacy was created through the implementation of corporate governance and social responsibility policies by UEFA, the Swiss Government and the Swiss Football Association. This book offers an unprecedented resource for sports practitioners and researchers. It provides a wealth of data based on the study of existing scholarly literature, key strategic and conceptual documents as well as exclusive interviews with high-level executives involved in the organization of EURO 2008.
The UEFA European Football Championship 2008TM (EURO 2008) was the largest sports event ever organized in Switzerland. The host nations Austria and Switzerland emphasized the sustainability of the event. Through their analysis the authors argue that well-known principles of sustainability and policy were not uniformly implemented for the EURO 2008. Nonetheless, this book shows how, in Switzerland, a legacy was created through the implementation of corporate governance and social responsibility policies by UEFA, the Swiss Government and the Swiss Football Association. This book offers an unprecedented resource for sports practitioners and researchers. It provides a wealth of data based on the study of existing scholarly literature, key strategic and conceptual documents as well as exclusive interviews with high-level executives involved in the organization of EURO 2008.
Über den Autor
Pierre Lienhard, Executive Master in European Sport Governance (at the Political Studies Institute of Paris (Sciences Po), France; Sports Business Professional, Switzerland. Univ.-Prof. Dr. Holger Preuss is Professor for Sport Economics and Sport Sociology at the Johannes Gutenberg University Mainz, Germany.
Zusammenfassung

Publication in the field of economic sciences

Includes supplementary material: [...]

Inhaltsverzeichnis
Corporate Governance & Corporate Social Responsibility.- Cultural and Societal Sustainability of Mega Events.- The Policy Makers for Mega Sporting Events.
Details
Erscheinungsjahr: 2014
Fachbereich: Volkswirtschaft
Genre: Recht, Sozialwissenschaften, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Reihe: Event- und Impaktforschung
Inhalt: xx
255 S.
21 s/w Illustr.
255 p. 21 illus.
ISBN-13: 9783658064693
ISBN-10: 3658064692
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Lienhard, Pierre
Preuss, Holger
Hersteller: Springer
Springer Fachmedien Wiesbaden GmbH
Event- und Impaktforschung
Verantwortliche Person für die EU: Springer Gabler in Springer Science + Business Media, Tiergartenstr. 15-17, D-69121 Heidelberg, juergen.hartmann@springer.com
Maße: 210 x 148 x 16 mm
Von/Mit: Pierre Lienhard (u. a.)
Erscheinungsdatum: 16.07.2014
Gewicht: 0,361 kg
Artikel-ID: 105243534

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