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Beschreibung
Build the strategic and tactical understanding necessary to help you inform, engage and support your internal community through a crisis and advocate for the organization.
Build the strategic and tactical understanding necessary to help you inform, engage and support your internal community through a crisis and advocate for the organization.
Über den Autor
Alison Arnot
Inhaltsverzeichnis
Chapter - 00: Preface Chapter - 01: Understand Crisis Chapter - 02: Recognise the Role of Internal Crisis Communication Chapter - 03: Anticipate and Plan for Different Types of Crises Chapter - 04: Understand Your Internal Community Chapter - 05: Define your Strategy and Agree Approach Chapter - 06: Craft your Content Chapter - 07: Select the Right Channels Chapter - 08: Work with your Leaders Chapter - 09: Support your Line Managers Chapter - 10: Listen to your People Chapter - 11: Take Care of Yourself Chapter - 12: Evaluate Efforts and Learn for Next Time
Details
Erscheinungsjahr: 2025
Fachbereich: Werbung & Marketing
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Inhalt: Einband - flex.(Paperback)
ISBN-13: 9781398620599
ISBN-10: 1398620599
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Arnot, Alison
Hersteller: Kogan Page
Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße: 234 x 156 x 17 mm
Von/Mit: Alison Arnot
Erscheinungsdatum: 29.07.2025
Gewicht: 0,458 kg
Artikel-ID: 133527065

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