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Hype Yourself is an invaluable toolkit for getting you and your business featured in the media: newspapers, magazines, radio and TV. Crammed full of insider advice, from the building blocks of your PR strategy to the execution of creative campaigns, it includes expert tips from journalists and industry specialists and is supported by a stack of online resources.
Lucy Werner has over fifteen years of publicity experience, including running her own specialist consultancy focused on startups and entrepreneurs. In this book she shares the secrets, strategies, trouble-shooting and techniques that she uses with her clients and for her own self-promotion.
Hype Yourself is an invaluable toolkit for getting you and your business featured in the media: newspapers, magazines, radio and TV. Crammed full of insider advice, from the building blocks of your PR strategy to the execution of creative campaigns, it includes expert tips from journalists and industry specialists and is supported by a stack of online resources.
Lucy Werner has over fifteen years of publicity experience, including running her own specialist consultancy focused on startups and entrepreneurs. In this book she shares the secrets, strategies, trouble-shooting and techniques that she uses with her clients and for her own self-promotion.
Lucy uses her own profile to demonstrate how other small businesses can do their own publicity. She regularly speaks on all aspects of publicity at events like Economy of Hours, General Assembly, Mothers Meetings and Work.Dot Life.
She has been featured in Stylist magazine, Telegraph Connect, Guardian Small Business, Gorkana, Huffington Post, Mother & Baby magazine, Absolutely Mama and PR Moment, and has written a 10-day e-learning course for Highbrow on "How to get press for your business". She was recently awarded finalist in "Growth Business Enabler" from Startups.co.uk.
Active on all major social channels, Lucy has a fast-growing and active user base on Instagram - [...] - where she focuses on delivering free tips and tools for small businesses and entrepreneurs looking to learn how to do their own publicity.
| Erscheinungsjahr: | 2020 |
|---|---|
| Fachbereich: | Management |
| Genre: | Wirtschaft |
| Rubrik: | Recht & Wirtschaft |
| Medium: | Taschenbuch |
| Seiten: | 228 |
| Inhalt: | Kartoniert / Broschiert |
| ISBN-13: | 9781788601238 |
| ISBN-10: | 1788601238 |
| Sprache: | Englisch |
| Einband: | Kartoniert / Broschiert |
| Autor: | Werner, Lucy |
| Hersteller: | Global Book Sales |
| Maße: | 216 x 140 x 13 mm |
| Von/Mit: | Lucy Werner |
| Erscheinungsdatum: | 09.01.2020 |
| Gewicht: | 0,298 kg |
Lucy uses her own profile to demonstrate how other small businesses can do their own publicity. She regularly speaks on all aspects of publicity at events like Economy of Hours, General Assembly, Mothers Meetings and Work.Dot Life.
She has been featured in Stylist magazine, Telegraph Connect, Guardian Small Business, Gorkana, Huffington Post, Mother & Baby magazine, Absolutely Mama and PR Moment, and has written a 10-day e-learning course for Highbrow on "How to get press for your business". She was recently awarded finalist in "Growth Business Enabler" from Startups.co.uk.
Active on all major social channels, Lucy has a fast-growing and active user base on Instagram - [...] - where she focuses on delivering free tips and tools for small businesses and entrepreneurs looking to learn how to do their own publicity.
| Erscheinungsjahr: | 2020 |
|---|---|
| Fachbereich: | Management |
| Genre: | Wirtschaft |
| Rubrik: | Recht & Wirtschaft |
| Medium: | Taschenbuch |
| Seiten: | 228 |
| Inhalt: | Kartoniert / Broschiert |
| ISBN-13: | 9781788601238 |
| ISBN-10: | 1788601238 |
| Sprache: | Englisch |
| Einband: | Kartoniert / Broschiert |
| Autor: | Werner, Lucy |
| Hersteller: | Global Book Sales |
| Maße: | 216 x 140 x 13 mm |
| Von/Mit: | Lucy Werner |
| Erscheinungsdatum: | 09.01.2020 |
| Gewicht: | 0,298 kg |
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