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Handmade to Sell
Hello Craft's Guide to Owning, Running, and Growing Your Crafty Biz
Taschenbuch von Kelly Rand (u. a.)
Sprache: Englisch

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Beschreibung
Business advice for enterprising crafters, by crafters
No one knows more about helping handmade businesses than Hello Craft, the nonprofit trade association for crafty entrepreneurs. Written by the directors of Hello Craft, Handmade to Sell is the most complete, up-to-date, and authoritative guide for DIYers seeking to learn every aspect of selling, marketing, and branding. Based on the Summit of Awesome, Hello Craft's annual business conference, this book covers topics including:
• Developing successful product lines
• Copyrights and trademarks
• Taking perfect product shots
• Using analytics to boost your online sales
• Selling at fairs, shows, and other retail outlets
• Diversifying income through licensing and teaching
• Hiring and outsourcing
Throughout, you'll find expert tips and invaluable strategies and advice from some of the most successful indie crafters and artisans. Whether you've only contemplated selling your crafts or want to grow an existing handmade business, Handmade to Sell offers essential guidance for anyone who has ever dreamed of making a living from what they create.
Business advice for enterprising crafters, by crafters
No one knows more about helping handmade businesses than Hello Craft, the nonprofit trade association for crafty entrepreneurs. Written by the directors of Hello Craft, Handmade to Sell is the most complete, up-to-date, and authoritative guide for DIYers seeking to learn every aspect of selling, marketing, and branding. Based on the Summit of Awesome, Hello Craft's annual business conference, this book covers topics including:
• Developing successful product lines
• Copyrights and trademarks
• Taking perfect product shots
• Using analytics to boost your online sales
• Selling at fairs, shows, and other retail outlets
• Diversifying income through licensing and teaching
• Hiring and outsourcing
Throughout, you'll find expert tips and invaluable strategies and advice from some of the most successful indie crafters and artisans. Whether you've only contemplated selling your crafts or want to grow an existing handmade business, Handmade to Sell offers essential guidance for anyone who has ever dreamed of making a living from what they create.
Über den Autor
Kelly Rand with Christine Ernest, Sara Dick, and Kimberly Dorn
Details
Erscheinungsjahr: 2012
Produktart: Nachschlagewerke
Rubrik: Hobby & Freizeit
Thema: Freizeit & Natur
Medium: Taschenbuch
Inhalt: Einband - flex.(Paperback)
ISBN-13: 9780307587107
ISBN-10: 030758710X
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Rand, Kelly
Ernest, Christine
Dick, Sara
Dorn, Kimberly
Orchester: Ernest, Christine
Illustrator: Zollars, Jaime
Hersteller: Clarkson Potter/Ten Speed
Maße: 217 x 156 x 18 mm
Von/Mit: Kelly Rand (u. a.)
Erscheinungsdatum: 10.07.2012
Gewicht: 0,281 kg
Artikel-ID: 106704691
Über den Autor
Kelly Rand with Christine Ernest, Sara Dick, and Kimberly Dorn
Details
Erscheinungsjahr: 2012
Produktart: Nachschlagewerke
Rubrik: Hobby & Freizeit
Thema: Freizeit & Natur
Medium: Taschenbuch
Inhalt: Einband - flex.(Paperback)
ISBN-13: 9780307587107
ISBN-10: 030758710X
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Rand, Kelly
Ernest, Christine
Dick, Sara
Dorn, Kimberly
Orchester: Ernest, Christine
Illustrator: Zollars, Jaime
Hersteller: Clarkson Potter/Ten Speed
Maße: 217 x 156 x 18 mm
Von/Mit: Kelly Rand (u. a.)
Erscheinungsdatum: 10.07.2012
Gewicht: 0,281 kg
Artikel-ID: 106704691
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