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Gestalt Psychology for Marketing and Leadership
Influence customer perceptions and make your advertising more memorable
Taschenbuch von 50minutes
Sprache: Englisch

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Beschreibung
Influence customer perceptions and make your advertising more memorable!

This book is a practical and accessible guide to understanding and implementing Gestalt psychology, providing you with the essential information and saving time.

In 50 minutes you will be able to:
¿ Understand the basic principles of Gestalt psychology and what they reveal about the functioning of the human brain
¿ Learn how you can use this theory as a psychology-based tool in marketing and management practices
¿ Identify each of the Gestalt laws and recognize how you can apply them to target customers more effectively, change their perceptions of products and influence their buying behavior

ABOUT [...] | Management & Marketing
[...] provides the tools to quickly understand the main theories and concepts that shape the economic world of today. Our publications are easy to use and they will save you time. They provide elements of theory and case studies, making them excellent guides to understand key concepts in just a few minutes. In fact, they are the starting point to take action and push your business to the next level.
Influence customer perceptions and make your advertising more memorable!

This book is a practical and accessible guide to understanding and implementing Gestalt psychology, providing you with the essential information and saving time.

In 50 minutes you will be able to:
¿ Understand the basic principles of Gestalt psychology and what they reveal about the functioning of the human brain
¿ Learn how you can use this theory as a psychology-based tool in marketing and management practices
¿ Identify each of the Gestalt laws and recognize how you can apply them to target customers more effectively, change their perceptions of products and influence their buying behavior

ABOUT [...] | Management & Marketing
[...] provides the tools to quickly understand the main theories and concepts that shape the economic world of today. Our publications are easy to use and they will save you time. They provide elements of theory and case studies, making them excellent guides to understand key concepts in just a few minutes. In fact, they are the starting point to take action and push your business to the next level.
Details
Erscheinungsjahr: 2015
Fachbereich: Allgemeines
Genre: Psychologie
Rubrik: Geisteswissenschaften
Thema: Lexika
Medium: Taschenbuch
Reihe: Management & Marketing
ISBN-13: 9782806270054
ISBN-10: 2806270057
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Autor: 50minutes
Hersteller: 50Minutes.com
Management & Marketing
Maße: 180 x 120 x 3 mm
Von/Mit: 50minutes
Erscheinungsdatum: 02.09.2015
Gewicht: 0,049 kg
Artikel-ID: 121353042
Details
Erscheinungsjahr: 2015
Fachbereich: Allgemeines
Genre: Psychologie
Rubrik: Geisteswissenschaften
Thema: Lexika
Medium: Taschenbuch
Reihe: Management & Marketing
ISBN-13: 9782806270054
ISBN-10: 2806270057
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Autor: 50minutes
Hersteller: 50Minutes.com
Management & Marketing
Maße: 180 x 120 x 3 mm
Von/Mit: 50minutes
Erscheinungsdatum: 02.09.2015
Gewicht: 0,049 kg
Artikel-ID: 121353042
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