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'The food service industry is a significant part of any economy and this book describes in helpful detail its diversity and complex nature. Types of services, their markets, and the skills required are clearly delineated. We learn the kind of decisions that need to be made and the challenges that have to be confronted. Students, practitioners and entrepreneurs will find this text invaluable.' Michael Riley, University of Surrey, UK
'The sixth edition of Food and beverage Management is not only an excellent introduction to this important element of hospitality management, but also a first class teaching resource and an invaluable reference source for lecturers and students alike. In addition to continuing to provide a robust overview of the long standing concepts of food and beverage management, this new addition addresses important emerging issues such as event management, corporate social responsibility and the ever increasing influence of social media. For the lecturer, this edition provides a range of case studies and up to date examples of contemporary management of food and beverage operations as well as slides, assessment ideas and links to external websites. For the student, this is an essential text that provides a thorough overview of food and beverage management.' Paul Barron, Council for Hospitality Management Education, UK
'The food service industry is a significant part of any economy and this book describes in helpful detail its diversity and complex nature. Types of services, their markets, and the skills required are clearly delineated. We learn the kind of decisions that need to be made and the challenges that have to be confronted. Students, practitioners and entrepreneurs will find this text invaluable.' Michael Riley, University of Surrey, UK
'The sixth edition of Food and beverage Management is not only an excellent introduction to this important element of hospitality management, but also a first class teaching resource and an invaluable reference source for lecturers and students alike. In addition to continuing to provide a robust overview of the long standing concepts of food and beverage management, this new addition addresses important emerging issues such as event management, corporate social responsibility and the ever increasing influence of social media. For the lecturer, this edition provides a range of case studies and up to date examples of contemporary management of food and beverage operations as well as slides, assessment ideas and links to external websites. For the student, this is an essential text that provides a thorough overview of food and beverage management.' Paul Barron, Council for Hospitality Management Education, UK
| Erscheinungsjahr: | 2018 |
|---|---|
| Fachbereich: | Einzelne Wirtschaftszweige |
| Genre: | Importe, Wirtschaft |
| Rubrik: | Recht & Wirtschaft |
| Medium: | Taschenbuch |
| Inhalt: | Einband - flex.(Paperback) |
| ISBN-13: | 9781138679313 |
| ISBN-10: | 1138679313 |
| Sprache: | Englisch |
| Einband: | Kartoniert / Broschiert |
| Autor: |
Lockwood, Andrew
Davis, Bernard Pantelidis, Ioannis S. Alcott, Peter |
| Auflage: | 6. Auflage |
| Hersteller: | Taylor & Francis Ltd |
| Verantwortliche Person für die EU: | Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de |
| Maße: | 248 x 192 x 27 mm |
| Von/Mit: | Andrew Lockwood (u. a.) |
| Erscheinungsdatum: | 12.01.2018 |
| Gewicht: | 0,877 kg |
| Erscheinungsjahr: | 2018 |
|---|---|
| Fachbereich: | Einzelne Wirtschaftszweige |
| Genre: | Importe, Wirtschaft |
| Rubrik: | Recht & Wirtschaft |
| Medium: | Taschenbuch |
| Inhalt: | Einband - flex.(Paperback) |
| ISBN-13: | 9781138679313 |
| ISBN-10: | 1138679313 |
| Sprache: | Englisch |
| Einband: | Kartoniert / Broschiert |
| Autor: |
Lockwood, Andrew
Davis, Bernard Pantelidis, Ioannis S. Alcott, Peter |
| Auflage: | 6. Auflage |
| Hersteller: | Taylor & Francis Ltd |
| Verantwortliche Person für die EU: | Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de |
| Maße: | 248 x 192 x 27 mm |
| Von/Mit: | Andrew Lockwood (u. a.) |
| Erscheinungsdatum: | 12.01.2018 |
| Gewicht: | 0,877 kg |
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